Apollo Tyres has appointed Hizmy Hassen to the newly created position of Chief Digital Officer. Hizmy will be based out of the company's London office, and will be responsible for leading the strategy and operations of Apollo Tyres' digital journey, including responsibility for Information Technology. Hizmy, who comes with 30-years of rich experience, will be the ideal person to develop and execute the future architecture roadmap and evolve the IT delivery model, through partnerships with cross-functional leaders across Apollo Tyres. Hizmy's last assignment was with Coats PLC, prior to which, he was with Unilever. In over 20 years with Coats he has worked across areas of Supply Chain, Information Technology and Digital Enablement. In his last role, Hassen was globally responsible for Digital and Technology within Coats Group Plc. He is credited with transforming the Global Technology function at Coats, implementing a cloud strategy as well as other modern technologies to underpin digital transformation. Hizmy Hassen will be reporting to Neeraj Kanwar, Vice Chairman and MD, Apollo Tyres Ltd.