New collections to feature Marvel's legendary characters from upcoming films, including Iron Man 2, Thor, Captain America, The Avengers
As Marvel's footwear partner for these new collections, Brown Shoe will design, produce and market lines of athletics, casual shoes, sport sandals, beach and EVA sandals, seasonal boots and slippers featuring popular characters from Marvel's upcoming movie pipeline.
"Marvel's rich world of Super Heroes and Super Villains, action and adventure has been part of people's lives for decades. Through this footwear partnership, we can give fans even greater access to the characters they love," said Brown Shoe Wholesale President
The first collections will debut at retail in Spring 2010 in toddler, youth and young adult sizes and will include footwear based on Marvel's self-produced Iron Man 2 (scheduled release date
"We are excited to enter into a strategic licensing agreement with Brown Shoe for a collection of footwear around these major event films," said
Brown Shoe will debut the footwear for retailers beginning in June, and the shoes are slated to be in stores for Spring 2010.
About Marvel Entertainment
Marvel Entertainment, Inc. is one of the world's most prominent character-based entertainment companies, built on a proven library of over 5,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in licensing, entertainment (via Marvel Studios and Marvel Animation) and publishing (via Marvel Comics). Marvel's strategy is to leverage its franchises in a growing array of opportunities around the world, including feature films, consumer products, toys, video games, animated television, direct-to-DVD and online. For more information visit www.marvel.com.
About Brown Shoe
Brown Shoe is a
SOURCE Brown Shoe Company, Inc.