361 DEGREES INTERNATIONAL : ° announced collaboration with Matahari To further advance brand internationalization

[For immediate release]

361 Degrees International Limited 361 度國際有限公司

(Incorporated in the Cayman Islands with limited liability)

361° announced collaboration with Matahari To further advance brand internationalization

(16 August 2018 - Hong Kong) - 361 Degrees International Limited ("361°" or the "Company", which together with its subsidiaries, is referred to as the "Group"; HKSE stock code: 1361), the official partner of 2018 Jakarta Asian Games and a leading Chinese sportswear brand, announced a new collaboration with "PT Matahari Department Store Tbk" (Matahari), both online and offline stores of Matahari will become the exclusive distribution channels for 361° products across the Indonesian market. The collaboration will be an important milestone for 361°'s brand internationalization. 361° hopes to enhance business diversification and explore potential growth areas through expanding into Indonesian market while delivering the brand spirit "One Degree Beyond" to the world.

361°, a leading sportswear brand in China, officially announced the partnership with Matahari from Indonesia

Mr. DING Wuhao, President and Executive Director of 361°, said, "361° has started overseas markets strategy since 2014. This collaboration with Indonesian department store has further advanced our internationalization strategy. As the official partner of 2018 Jakarta Asian Games, we hope to deliver the sports spirit "One Degree Beyond" to local population and encourage more youth to enjoy sports they love through the partnership with Asian Games and this collaboration."

Mr. DING Wuhao, President and Executive Director of 361° (right)

shook hand with John Riady, Director of the Lippo Group (left)

361° is the official partner of the 18th Jakarta Asian Games, making the third consecutive time for supporting Asian Games after 2010 Guangzhou Asian Games and 2014 Incheon Asian Games. It is noteworthy that Mr. Ding Wuhao, who was torch-runner in 2008 Beijing Olympics, 2010 Guangzhou Asian Games, and 2016

Rio Olympics, will participate in the torch relay again in Jakarta Asian Games with Mr. Christian Kurnia Senjaya, Director of Merchandising, Marketing & Store Operations at PT Matahari Department Store Tbk, on 16 August.

As the biggest department store in Indonesia, Matahari has 155 stores and over 40,000 employees in 74 cities across the country. For over 60 years, Matahari has provided the growing Indonesian middle class with the latest in fashion trends for apparel, beauty and footwear products. Mr. Richard Gibson, CEO and Vice President

Director of Matahari, said "We are very excited to have this exclusive partnership

with 361° and introduce their products to Indonesian market. 361° is committed to designing and producing high quality sporting goods that will appeal to consumers who are seeking an exciting new brand in the Indonesian marketplace."

SPIRE 2, from 361° international line professional running shoes showcased at the venue

Based on the emphasis on the integration and expansion of global resources, 361°' s overseas market expansion went into full operation in 2014 with a strong foundation in professionalism and it has stayed focused on the product research and development. As at 2017, 361° has 1,241, 1,030, 378 and 40 points-of-sales in Brazil, the United States, Europe and Taiwan respectively. 361° products are available in over 20 countries and regions, including the United Kingdom, Germany, France, Austria, and Switzerland. 361° has developed on its own the series of high-tech materials and proprietary technologies to tailor different product groups for specific functionalities such as SAC-AIR, NFO, and QU!KFOAM and accumulated 273 patents in related technologies. For many years, 361° took the initiatives to strengthen its presence in the professional market with expansion of professional footwear products in the international line which has won a number of international awards and were recognized by the industry. The positive results of its internationalization strategy have become more evident.

Matahari offline and online stores become the exclusive product distribution channels of 361° products across Indonesia

Starting from August 2018, 361° products are available in 15 Matahari stores. 361° products will become available across all 155 Matahari stores in June 2019. From 2019 onwards, Matahari will set up 10 exclusive retail stores for 361° product in major cities in Indonesia annually. Through the collaboration with Matahari, 361° will further advance the development of international markets, and will bring Chinese professional sportswear to more sports lovers while delivering the brand spirit "One Degree Beyond" to Asia and the World.

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About PT Matahari Department Store Tbk

Matahari Department Store is the largest department store in Indonesia, with 155 stores in 74 cities across Indonesia. Its merchandise is available at its stores and also on-line at Matahari.com. For over 60 years, Matahari has provided the growing Indonesian middle class with the latest in fashion trends for apparel, beauty and footwear products. Matahari employs more than 40,000 employees and partners with approximately 850 local suppliers, as well as international suppliers.

The Company has received many industry recognitions - nationally and internationally - including Top 500 Retail Asia Pacific from Retail Asia, Euromonitor & KPMG; Brand Asia 2017 - Top 3 Most Powerful Retail Brand in Indonesia from Nikkei BP Consulting, Inc and WoW Brand Award 2017 - Gold Champion from MarkPlus Inc. The Company also received the Netizen's Brand Choice Award 2017 from Warta Ekonomi. All of these awards support and strengthen the reputation of the Company as one of the leading, most dynamic, and trusted companies in Indonesia.

About 361 Degrees International Limited

Established in 2003, 361˚ is a leading sportswear brand enterprise in China with a growing international presence. The Group designs, develops, manufactures and sells functional, innovative and stylish sportswear products to cater to the active, athletic and casual sportswear needs of adults, young adults and children. The Group offers high-performance and value-for-money footwear, apparel, and accessories products targeted at mass market.

The Group operates a distributorship business model through 31 exclusive distributors and approximately 1,600 authorized retailers to manage an extensive distribution network of approximately 7,000 retail stores across China. It has established a leading position in third-tier and lower-tier cities in China.

For more details, please refer to its website:www.361sport.com

For further information, please contact:

361 Degrees International Limited

Ms. Nina Zhan

Vice-President, Investor Relations 361 Degrees International Limited Email:[e-mail]

iPR Ogilvy & Mather

Tina Law / Lorraine Luk / Karl Cheung / Gigi Cheung

Tel: [phone] Fax: [phone]

Email:[e-mail]