Altitude : Director/PDMR Shareholding

ALTITUDE GROUP PLC

(the 'Company' or 'Altitude')

Director/ PDMR Shareholding

Altitude Group plc (AIM: ALT), the operator of a leading marketplace for personalised products,announces that the Company has been notified that PDMR Nichole Stella, Chief Executive Officer, has on 9 November 2018, purchased 10,000 ordinary shares of 0.4 pence each ('Ordinary Shares') at a price of 81 pence per ordinary share. The Company also announces that PDMR Graeme Couturier, Chief Financial Officer, has on 9 November 2018, purchased 12,703 ordinary shares of 0.4 pence each ('Ordinary Shares') at a price of 80.49 pence per Ordinary Share.

Enquiries:

Altitude Group plc Nichole Stella, Chief Executive Officer Graeme Couturier, Chief Financial Officer Peter Hallett, Non-Executive Chairman	[phone] 07973 683234 07887 987469
finnCap ltd	020 7220 0500
Jonny Franklin-Adams (Corporate Finance)
Scott Mathieson (Corporate Finance)
Richard Chambers (ECM)

The information communicated in this announcement is inside information for the purposes of Article 7 of Regulation 596/2014.

Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them

1.	Details of the person discharging managerial responsibilities / person closely associated
a)	Name	Nichole Stella
2.	Reason for the Notification
a)	Position/status	PDMR - CEO
b)	Initial notification/Amendment
3.	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	Altitude Group plc
b)	LEI	213800VACSTYYSI39R89
4.	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the Financial instrument, type of instrument
	Identification code	GB00B0LSFV82
b)	Nature of the transaction	Selling of Ordinary Shares
c)	Price(s) and volume(s)	Price(s) Volume(s) 81 pence 10,000
d)	Aggregated information: · Aggregated volume · Price	N/A, single transaction as per 4c above
e)	Date of the transaction	09 November 2018
f)	Place of the transaction	London Stock Exchange, AIM Market (XLON)

1.	Details of the person discharging managerial responsibilities / person closely associated
a)	Name	Graeme Couturier
2.	Reason for the Notification
a)	Position/status	PDMR - CFO
b)	Initial notification/Amendment
3.	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	Altitude Group plc
b)	LEI	213800VACSTYYSI39R89
4.	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the Financial instrument, type of instrument
	Identification code	GB00B0LSFV82
b)	Nature of the transaction	Purchase of Ordinary Shares
c)	Price(s) and volume(s)	Price(s) Volume(s) 80.49 pence 12,703
d)	Aggregated information: · Aggregated volume · Price	N/A, single transaction as per 4c above
e)	Date of the transaction	09 November 2018
f)	Place of the transaction	London Stock Exchange, AIM Market (XLON)