Blur : PDMR Dealing

blur Group plc

("blur" or the "Company")

Grant of Share Options

1	Details of the person discharging managerial responsibilities/person closely associated
a)	Name	Lawrence Cook
2	Reason for the notification
a)	Position/status	Chief Executive Officer
b)	Initial notification/Amendment	Initial notification
3	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	blur Group plc
b)	LEI	213800TX3CITOTF2SE60
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Share options over ordinary shares of 1p each ISIN for blur Group plc ordinary shares GB00B8DX2616
b)	Nature of the transaction	Grant of share options
c)	Price(s) and volume(s)	Price(s) Volume(s) 6.5p 562,500
d)	Aggregated information - Aggregated volume - Price	n/a
e)	Date of the transaction	12 December 2017
f)	Place of the transaction	Outside a trading venue

1

Details of the person discharging managerial responsibilities/person closely associated

a) Name

Mark O'Shea

2	Reason for the notification
a)	Position/status	PDMR
b)	Initial notification/Amendment	Initial notification
3	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	blur Group plc
b)	LEI	213800TX3CITOTF2SE60
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Share options over ordinary shares of 1p each ISIN for blur Group plc ordinary shares GB00B8DX2616
b)	Nature of the transaction	Grant of share options
c)	Price(s) and volume(s)	Price(s) Volume(s) 6.5p 840,000
d)	Aggregated information - Aggregated volume - Price	n/a
e)	Date of the transaction	12 December 2017
f)	Place of the transaction	Outside a trading venue

For further information please contact:Enquiries: blur Group plc Richard Croft

[phone]

N+1 Singer (Nominated Adviser & Broker)

Shaun Dobson

James White

[phone]