Our commitment to service and caring goes well beyond Comcast Cares Day. All year round, our company and our employees work with a variety of organizations to address needs within our communities nationwide, from performing technology assessments with the Boys & Girls Clubs to mentoring young people through Big Brothers Big Sisters to serving on the national and local boards of City Year, the National Urban League, UnidosUS, and Easterseals. Our employees also support communities in the wake of natural disasters and make meaningful financial contributions to United Way and other worthy causes.
'We know that our employees are passionate about giving back and want to be personally involved. Our new volunteering and social impact program deepens and expands the culture of service across the company,' says Hilary Smith, Executive Vice President of Corporate Communications and Social Impact for NBCUniversal.
Public-Private Partnerships in Detroit
In 2016, Comcast partnered with the City of Detroit on its new public safety initiative dubbed Project Green Light - a crime-fighting program that also involved local businesses and the Detroit Police Department. Through this program, gas stations, convenience stores, and other establishments that are open during the evening hours could install real-time indoor and outdoor cameras with video connections to police headquarters, as part of an effort to catch perpetrators, reduce crime, and improve overall neighborhood safety. Comcast's reliable service, ubiquitous network, and local presence made us a prime candidate to install the cameras and provide the internet connection between the businesses and the Detroit Police Department's Real Time Crime Center.
Trouble was, the upfront cost to install the high-definition cameras was very high, putting them out of reach of the businesses they were intended to help. Comcast stepped in to provide the camera installations at a reduced price.
'Since its launch, violent crime at or near Green Light businesses has gone down 29% compared to 2015, and the program has directly impacted a 40% reduction in carjackings,' says Detroit Mayor Mike Duggan. 'As we just celebrated a significant milestone of our 500th Green Light business, we're so appreciative of Comcast, which collaborated with us early on to make the program more affordable.'
Throughout 2018, in conjunction with Cities of Service, we used the power of hundreds of our employees and other Detroit residents and organizations to clean up neighborhoods near Project Green Light establishments.
'We're not only using our technology and our network to benefit communities; we're also using our people resources to clean up our neighborhoods,' says Craig D'Agostini, Comcast Cable's Vice President of External Affairs, who is based in Plymouth, Michigan.
A large-scale Comcast Cares Day event in April 2018, with our partners at Cities of Service and the City of Detroit, led to several more employee clean-up efforts during the remainder of the year. Comcast also provided grant funding to Cities of Service, a nonprofit that is focused on building a more vibrant Detroit through neighborhood revitalization projects.
'Detroit is in the midst of a resurgence, and it's great to be a part of a company that wants to contribute to the city's recovery,' D'Agostini says. 'To work for a company where I can be in the middle of it and make a difference is pretty cool.'