Corticeira Amorim SGPS S A : Campaign "ROLHAS QUE DÃO FOLHAS"
September 16, 2019 at 03:12 pm EDT
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The campaign is part of the Green Cork project, a partnership that has already resulted in the recycling of about 84 million cork stoppers and the planting of 828,000 trees since 2008
Aimed at encouraging the recycling of cork stoppers and contributing to the reforestation of Portugal, Missão Continente, in partnership with Quercus, Portugal's leading nature and environmental conservation association, and Corticeira Amorim, will distribute a total of 500,000 'cork boxes' to the customers of Continente stores. The 'cork boxes' are small containers that people can take home and use to collect their used cork stoppers for recycling. When full, they can be emptied at special deposits that have already been installed at the customer service counters of Continente stores.
The awareness campaign is part of Green Cork, a project created in 2008 by Quercus, in partnership with Missão Continente and Corticeira Amorim, which has already led to the recycling of about 84 million stoppers. Green Cork project is aimed at reminding Portuguese citizens of the importance of recycling cork and to raise public awareness of the environmental advantages of cork products, while supporting an ecosystem with unique characteristics.
Cork oak plantations help protect biodiversity and contribute to the survival of many animal species native to Portugal, some of which are in danger of extinction. The plantations are equally important as a means of fixing CO2, regulating the hydrologic cycle, retaining water and preventing the desertification and depopulation of rural areas. As well as making cork available for use in new products, recycling also extends the life cycle of cork and increases its environmental benefits, especially its capacity for storing CO2.
The Green Cork project also helps to meet other challenges, including the planting of tree species native to Portugal (which include the cork oak). Quercus uses the income generated from the cork stoppers collected for recycling to finance an initiative called 'Floresta Comum', which has already resulted in the planting of more than 828,000 trees. The aim of the 'Floresta Comum' initiative is to promote the production, procurement and distribution of native trees to projects with the necessary motivation, skills and means to plant and care for the forests they plan to plant.
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Corticeira Amorim SGPS SA published this content on 16 September 2019 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 16 September 2019 19:11:02 UTC
Tracing its roots back to the 19th century, Corticeira Amorim, SGPS, S.A. has become the world's largest cork and cork-derived company in the world, generating more than EUR 1,021 million in sales to more than 100 countries through a network of dozens of fully owned subsidiaries. With a multi-million Euro R&D investment per year, Corticeira Amorim, SGPS, S.A. has applied its specialist knowledge to this centuries-old traditional culture, developing a vast portfolio of products, solutions and materials that are used by blue-chip clients in industries as diverse and demanding as wines & spirits, aerospace, automotive, construction, sports, architecture and design.
Net sales by business unit break down between Cork Stoppers (72.8%), Floor and Wall Coverings (12.5%), Composite Cork (12%), Insulation Cork (1.4%) and Raw Materials (1.4%).
Net sales are distributed geographically as follows: Portugal (7.5%), EU excluding Portugal (62.6%), Other European countries (2.4%), the United States (14.6%), America excluding the United States (7%), Australasia (4.5%) and Africa (1.4%).
Corticeira Amorim, SGPS, S.A.'s responsible approach to raw materials and sustainable production illustrates the remarkable interdependence between industry and a vital ecosystem - one of the world's most balanced examples of social, economic and environmental development.