Argos | Press release
Singer, Heart FM presenter and mother-of-two, Emma Bunton is launching a new 26 piece girls' clothing collection for Autumn/Winter 2014, designed exclusively for Argos.
The new collection features sparkly sequins and touches of gold and silver, providing fun and fashionable clothes for girls aged two to nine years old. Available from Saturday 26 July and with an extended range launching in October 2014, Emma's collection is sure to draw the attention of girls across the nation.
Emma Bunton said: "I'm really excited to share my latest Autumn/Winter collection. This season I've decided to shake things up by adding some fabulous new designs and use sequins and beading to make the clothing fun and on trend. I love this collection as it's both girly and stylish."
Stephanie Hayward, Clothing Buyer for Argos, said: "It's great working with Emma again on her latest kids wear collection. This is Emma's sixth collection with Argos and it's her best yet. Being a mother herself Emma really understands the importance of providing a kids clothing range that is great value, yet still fashionable. We hope our customers like this collection as much as we do."
Emma Bunton added: "From experience with my own children, I understand that clothes need to be fun and fashionable, while remaining comfy and practical. I feel this range really does incorporate what parents like me look for in pieces, at the same time as appealing to the child."
The new Emma Bunton range will be available in Argos stores nationwide and online at argos.co.uk from Saturday 26 July 2014, with an extended range following in October 2014.
Notes to Editors:
For more information, please contact the Argos Press Office on 0845 120 4365 or email: firstname.lastname@example.org. Follow us on Twitter at @argos_PR.
Argos is a leading UK digital retailer, offering around 43,000 products through www.argos.co.uk, its growing mobile channels, stores and over the telephone.
Argos continues to be the UK's largest high street retailer online with 738 million website and app visits in the 12 months to February 2014. Argos serves around 123 million customers a year through its network of 734 stores.
In the financial year to February 2014, Argos sales were £4.1 billion and it employed some 29,000 people across the business.
Argos is part of Home Retail Group, the UK's leading home and general merchandise retailer.