Nestle : Nestlé and Tembo Education to use smartphones for nutrition advice in East Africa
October 31, 2018 at 06:43 am EDT
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Nestlé is partnering with Tembo Education to deliver customised, nutrition-based knowledge to people across East Africa, through text and WhatsApp messages.
The aim is to help families provide their children with the best possible nutritional start in life by delivering information, tools and tips that could tackle malnutrition and potentially save lives.
The programme will start with a pilot in Kenya, expanding to a further six countries in the East Africa region.
Parents enrolled in the programme will receive frequent customised lesson plans and health tips directly to their phones.
Mobile connectivity is increasing rapidly across sub-Saharan Africa. Technological advancements have meant that phone penetration is as high as 80% in parts of the region.
The initiative forms part of Nestlé's ambition is to improve nutritional levels across the East and Southern Africa region (ESAR). It was created through a challenge on Nestlé's open innovation platform - HENRi@Nestlé.
Earlier this year, Nestlé launched Nestlé for Healthier Kids, a global initiative to help 50 million children live healthier lives by 2030. It includes a commitment to accelerate the transformation of Nestlé's food and beverage portfolio worldwide. That includes adding even more fruits, vegetables, fiber-rich grains and micronutrients, as well as continuing to reduce sugars, salt and saturated fats.
For more information, read the full press release
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Nestlé SA published this content on 31 October 2018 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 31 October 2018 10:42:06 UTC
Nestlé S.A. is the world's leading agri-food group. Net sales break down by category of products as follows:
- powdered and liquid beverages (26.7%): soluble coffees (Nescafé and Starbucks brands), coffee in capsules (Nespresso), chocolate drinks (Nesquik, Milo, etc.), tea drinks (Nestea), etc.;
- pet food (20.3%): brands such as Purina, Friskies, Felix, etc.;
- pharmaceutical, nutrition and well-being products (16.4%): nutritional supplements (Resource, Boost, Nutren, Optifast, Peptamen brands, etc.), infant and maternal nutrition products (NAN, illuma, Cerelac, Nido, Gerber), ketogenic beverages (BrainXpert), (Nesquick, Fitness, Cheerios, Lion, etc.), etc.;
- ready meals and seasoning products (12.5%): frozen and chilled dishes (Lean Cuisine, Hot Pockets and Stouffer's brands), soups (Maggi), etc.;
- dairy products and ice cream (11.8%): powdered milk, sweetened condensed milk, yoghurt and cream desserts, ice cream (Nido, Nesvita, Carnation, La Laitière, Coffee Mate, Nestlé Ice Cream, Dreyers, Häagen-Dazs, Extrême brands, etc.);
- chocolates, sweets and biscuits (8.7%): Kit Kat, Smarties, Cailler, Terrafertil, etc. brands;
- bottled waters (3.6%): Nestlé Pure Life, Vittel, Perrier, S. Pellegrino, etc. brands.
Net sales are distributed geographically as follows: Switzerland (1.2%), France (3.8%), the United Kingdom (3.8%), Germany (2.4%), Europe (12.8%), the United States and Canada (35%), China (5.9%), Asia and Oceania (21.4%) and Latin America (13.7%).
NESTLÉ S.A. 
