Next specializes in the design and distribution of ready-to-wear clothing (for women, men, children), accessories, costume jewelry and home products. Net sales break down by activity as follows:
- ready-to-wear clothing distribution (99.1%): sales generated by Next stores in the United Kingdom (52.8% of net sales; 528 stores with a total sales surface area of 745,918.5 m2), mail order (45.5%; telephone orders, on-line sales), sales from stores established overseas (1.7%; near 200 franchised stores);
- other (0.9%).
Net sales break down geographically as follows: the United Kingdom (88.9%), Europe (6%), Middle East (2.8%), Asia (1.5%) and other (0.8%).