PT BUKIT Asam Tbk. (PTBA) will boost the marketing of coal to the four countries, as a ploy to falling demand from other countries. These steps need to be assisted by the government to strengthen the relationships between countries. PTBA also need to pay attention to risk.

Adib Ubaidillah, PTBA corporate secretary, said the countries targeted companies are Cambodia, the Philippines, Bangladesh, and Sri Lanka.

'For Cambodia and the Philippines, sales there have already started this year. If for Sri Lanka, is still small. We will try to penetrate again,' he said, Wednesday (29/3).

Sales to these countries is expected to sustain other markets that reduce purchases of coal, such as Taiwan and Hong Kong.

Last year, the contribution of overseas sales to reach 40% of total sales during the year. The export destination countries include China, Japan, Taiwan, India and Malaysia.

PTBA optimistic work on international markets because the price of coal continued to rise in price. Red plate company projected sales of coal around US$ 81-US$ 85 per metric ton.

The PTBA's coal production target this year of 32.5 million tons. The target was increased from last year to reach 25 million tons. This is in line with the targets set by the Ministry of Energy and Mineral Resources (EMR) as much as 470 million tons this year. This target has increased 13.8% from last year to 413 million tons.

Coal mining analyst, Hendra Sinadia, Deputy Executive Director of the Indonesian Coal Mining Association responded to government needs to appreciate and support the efforts of PTBA targeting new country.

The government would need to provide some of the necessary things PTBA, such as the provision of intensive investment or increase in budget allocation and so forth.

'I think PTBA has the right strategy in targeting these countries. PTBA also see the extent of its potential. This effort needs to be appreciated. Relations between the countries are also getting stronger,' he said in an interview with Bisnis.

Hendra said that, although the legal regime of investment more balanced, PTBA also need to develop measures to address the risks, one of which regulations in each country.

'Just like in Indonesia, there are different regulations with foreign companies,' he said.¨ (Source : www.bisnis.com)

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Original documenthttp://www.ptba.co.id/en/detail/index/256/ptba-targeting-coal-exports-to-four-countries

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