AGENDA
- RTL GROUP AT A GLANCE
- CORPORATE RESPONSIBILITY
- FULL-YEARHIGHLIGHTS
- FINANCIALS 2019
- OUR INDUSTRY IN THE DIGITAL MEDIA WORLD
- BUSINESS & STRATEGY UPDATE
- RTL GROUP SHARE
- OUTLOOK
RTL GROUP AT A GLANCE
RTL Group at a glance
A LEADER ACROSS BROADCAST, CONTENT AND DIGITAL
Leading commercial broadcaster in Europe
29.8% #1
34.5% #1 | 28.1% #1 |
22.8% #2 | 27.5% #1 |
Leading global content business
- Creating around12,800 hoursof programming broadcast
- Distributed200+ territories
Leading European media company in digital video
- Extensive portfolio ofnational streaming champions
- Strong online sales houses withmulti-screen expertise
Streaming services
No. 1 on
YouTube
27.7% #2 | 25.8% #2 |
X%2019 audience share in target group | #Broadcaster position in country |
Top 5 in
programmatic
advertising sales
4
RTL Group at a glance
MISSION STATEMENT
We are innovators who shape the media world across broadcast, content and digital.
We build inspiring environments where creative and pioneering spirits can thrive.
We create and share stories that entertain, inform, and engage audiences around the world.
We embrace independence and diversity in our people, our content and our businesses.
We have a proud past, a vibrant present and an exciting future.
5
RTL Group at a glance
EUROPE'S LEADING FREE-TO-AIR BROADCASTER…
FY 2019 revenue
In € billion
6.7 4.1
3.81
2.9
2.3
1.52
0 | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | ||
Source: published full-year results | ||||||||||
6 | 1 | Converted at an exchange rate of £1.00 to €1.13825 | ||||||||
2 | Converted at an exchange rate of SEK 10.5909 to €1.00 |
RTL Group at a glance
…WITH WIDE REACH AND STRONG CONTENT PRODUCTION…
Operations in over 30 countries, creating 12,800 hoursof TV programming a year
Producingnumber one prime-time
showsfor major broadcasters in almost every major TV market in the world
Distributing more than 20,000 hoursof content in over 200 territories
Over400 titles on air
or in production at any one time
7
RTL Group at a glance
…AND ONE OF THE LEADERS IN DIGITAL VIDEO
Unmatched global reach | Europe's leading digital studio and home for | Unique direct sales team | ||
and consistent growth | digital content creators | for branded content | ||
#1 digital video network globally | #1 digital video network in Europe | #1 digital video network in | ||
the Nordics | ||||
8
RTL Group at a glance
SHAREHOLDING STRUCTURE
Publicly traded
on the Frankfurt/Main and 17.95%Luxembourg Stock Exchanges
Silchester International | 5.01%2 |
Investors LLP | |
Bertelsmann | |
Treasury shares
76.28%1
0.76%
9 | 1 | As of 6 March 2020. Excluding 0.76% in total which is held as treasury stock by RTL Group and its subsidiaries |
2 | As of 16 April 2020, pursuant to a notification received by the company in accordance with the Transparency Law |
RTL Group at a glance
CORPORATE GOVERNANCE (1/2)
BOARD OF | Martin Taylor1 | Chairman of the | ||||||||
DIRECTORS | Board of Directors | |||||||||
Executive | Directors | Non-Executive | Directors | |||||||
Thomas Rabe | James Singh1 | Thomas Götz | ||||||||
CEO RTL Group | Vice-Chairman of the Board of Directors | |||||||||
Elmar Heggen | Guillaume de Posch | Bernd Hirsch | ||||||||
COO and Deputy CEO RTL Group | ||||||||||
Immanuel Hermreck | Jean-Louis Schiltz1 | |||||||||
Bernd Kundrun | Lauren Zalaznick1 | |||||||||
Rolf Schmidt-Holtz | ||||||||||
10 | 1 Independent Director |
RESPONSIBILITIES
OF THE BOARD
- Approval of RTL Group's annual budget
- Oversight of significant acquisitions and disposals
- Management of the Group's financial statements
- Review, with expert help if requested, that any transaction between RTL Group or any of its subsidiaries on the one hand and any of the shareholders or any of their respective subsidiaries on the other hand is at arm's length terms
RTL Group at a glance
CORPORATE GOVERNANCE (2/2)
NOMINATION & COMPENSATION | AUDIT COMMITTEE | ||||||||||||||||||||
COMMITTEE | |||||||||||||||||||||
Martin Taylor | Chairman of the Nomination | James Singh | 1 | Chairman of the Audit Committee | |||||||||||||||||
and Compensation Committee | |||||||||||||||||||||
Vice-Chairman of the Board of Directors | |||||||||||||||||||||
1 | |||||||||||||||||||||
Chairman of the Board of Directors | |||||||||||||||||||||
Immanuel Hermreck | Rolf Schmidt-Holtz | Thomas Götz | Thomas Götz | Bernd Hirsch | Jean-Louis Schiltz1 | Martin Taylor1 |
Responsibilities
- Consulting the CEO and giving prior consent on the appointment and removal of executive directors and senior management
- Proposals on the appointment and removal ofnon-executive directors to the General Meeting of the shareholders
- Establishing Group's compensation policy
1 Independent Director
11For more information on Corporate Governance and the Corporate Governance charter, please see www.rtlgroup.com
- Oversight of the Group's financial reporting, risk management and internal control as well as standards of business conduct and compliance
- Monitoring of financial reporting, statutory audit of the legal and consolidated accounts, independence of the external auditors, effectiveness of the Group's internal controls, compliance programme and risk management
- Review of the Group's financial disclosures and recommendation to the Board of Directors regarding the appointment of external auditors
RTL Group at a glance
STRONG MANAGEMENT TEAM
RESPONSIBILITIES
OF THE EXECUTIVE
COMMITTEE
Thomas Rabe
Chief Executive Officer
- CEO since 2019
- Portfolio responsibility: Mediengruppe RTL Deutschland, Fremantle and SpotX
- Corporate Centre responsibility: Internal Audit and European Affairs
Elmar Heggen
Chief Operating Officer & Deputy CEO
- Deputy CEO since 2018
- COO since 2019
-
Portfolio responsibility: Groupe M6, RTL Nederland, RTL Belgium, RTL Hungary,
RTL Croatia, Divimove, BroadbandTV and the Luxembourgish operations - Representing RTL Group on the Board of Atresmedia, Spain
- Corporate Centre responsibility: Business Development, Legal, Communications & Marketing and HR
Björn Bauer
Chief Financial Officer
- CFO since 2019
-
Corporate Centre responsibility: Finance, Investor Relations,
IT and Compliance
- The Executive Committee is vested with internal management authority
- Active dialogue with the Board of Directors about the status and development of the Group
- Proposal of annual budgets, to be approved by the Board of Directors
12
RTL Group at a glance
GROUP MANAGEMENT COMMITTEE
Thomas Rabe | Elmar Heggen | Björn Bauer |
Chief Executive Officer, | Chief Operating Officer & Deputy CEO, | Chief Financial Officer, |
RTL Group | RTL Group | RTL Group |
EXECUTIVE COMMITTEE
Jennifer Mullin | Bernd Reichart | Nicolas de Tavernost |
Chief Executive Officer, | Chief Executive Officer, | Chief Executive Officer, |
Fremantle | Mediengruppe RTL Deutschland | Groupe M6 |
-
To drive the strategic agenda of
RTL Group and to foster cooperation, a Group Management Committee (GMC) has been established - The GMC will shape the future of the company, bringing together massive experience and different perspectives
13
RTL Group at a glance
RTL GROUP'S REPORTING SEGMENTS
Mediengruppe | Groupe M63 | Fremantle | RTL Nederland | RTL Belgium | Other Segments | ||||||||||||||||||||||
RTL Deutschland | |||||||||||||||||||||||||||
100%1 | 48.3%1 | 100%1 | 100%1 | 66.0%1 | |||||||||||||||||||||||
RTL Zwei | Super RTL | RTL Radio | RTL Hungary | RTL Croatia | Atresmedia2 | RTL Luxembourg | |||||||||||||||||||||
(France) | |||||||||||||||||||||||||||
35.8%2 | 50.0%2 | 48.3%1 | 100%1 | 100%1 | 18.7%2 | 100%1 | |||||||||||||||||||||
SpotX | BroadbandTV | Divimove | |||||||||||||||||||||||||
100%1 | 57.3%1 | 100%1 | |||||||||||||||||||||||||
1 | Fully consolidated | ||||||||||||||||||||||||||
2 | Investment accounted for using the equity method | ||||||||||||||||||||||||||
14 | 3 | Net of treasury shares and own shares held by Métropole Télévision SA under liquidity contract | |||||||||||||||||||||||||
The Group's ownership based on total number of shares after declaration of treasury shares held by the company as per 31 December 2019. |
CORPORATE RESPONSIBILITY
Corporate Responsibility
OUR ROLE IN SOCIETY
Our commitment to our main stakeholders … | … in three CR focus areas |
Viewers, listeners and digital users
The creative community
Advertisers
Our employees
Communities and charities
We embrace independence and diversity in our people, our content and our businesses.
16
Corporate Responsibility
OUR MATERIAL TOPICS
Materiality assessment
Conducted regularly to identify the issues that are important to the business and to stakeholders and to determine the relative priority of these issues
Relevance: 0 = none, 6 = very high
Aligned with
MANDATORY ASPECTS
Diversity of people and content
Human rights (Editorial independence)
Employee matters Learning, fair working conditions, health
Anti-corruption and anti-bribery
Social matters Content responsibility, community investment
Environmental matters
17
Corporate Responsibility
OUR MEASURES IN CORPORATE RESPONSIBILITY
Diversity of people and content
- Diversity targets
- Enhanced maternity and adoption pay to reduce pay gap
- Employee networks
Human rights
- Newsroom Guidelines
- Investigative journalism
Employee matters
Learning
- Trainee programmes
- Training for employees
- Internal mobility programmes
Fair working conditions
- European Works Council
- Fair recognition, treatment and opportunities
Health
- Fitness offers
- Healthcheck-ups
- Wellbeing campaigns
Social matters
Content responsibility
- Partnerships, e.g. with Stiftung Lesen
- Child-protectionstandards
- Hostingchild-friendly programmes
- Media literacy initiatives, e.g. RTL Factory hackathon
Community investment
-
€ 17,458,831 estimated net value of free air
time or donated media time given to charities in 2019 - € 4,148,315 cash donations and budget allocated to corporate foundations or charity
initiatives supported internally in 2019 - € 24,806,880 funds raised for charity during flagship events in 2019
Anti-corruption and anti-bribery
•Anti-corruption training programme
•Anti-corruption policy
18
Environmental aspects
-
Promoting sustainable mobility
in the company (e.g. bicycles, e-mobility) - Employee initiatives, e.g. UFA Green Team
RTL Group at a glance
OUR AMBITIONS
OUR CONTENT
Our news organisations strive for truthful, fair and impartial reporting, while protecting individual rights and shielding minors from inappropriate content.
We ensure our output reflects the diversity of the various cultures we serve.
OUR DIVERSITY TARGET
By 2021, we aim to increase the percentage of female leadership in our management to at least one third.
2019: 22%
We do not tolerate discrimination against employees or applicants for employment because of race, national or ethnic origin, gender, pregnancy, marital or parental status, age, disability, religion or belief, sexual orientation or any other characteristic specified under applicable anti-discrimination law or company policy.
OUR CO2TARGET
At the beginning of 2020, RTL Group decided to become carbon neutral by 2030.
RTL Group's corporate culture is founded on fairness, partnership, mutual trust and commitment.
19
FULL-YEAR HIGHLIGHTS
Highlights
PROGRESS ACROSS ALL THREE STRATEGIC PRIORITIES
1
2
Higher audience and TV advertising market shares in Germany and France
Strong growth of content (+12.6%) and streaming revenue (+46.7%)
3 | New alliances and partnerships |
21
Highlights
REVENUE AT ALL-TIME HIGH, PROFIT UP 10 PER CENT
organic1 | |
Revenue: €6,651m+2.2% | +3.2% |
Adjusted | €1,156m -1.3%Margin:17.4% -0.6pp |
EBITA2: |
Profit for | €864m | +10.1% |
the year: |
22Notes: 1. Adjusted for scope changes, the wind-down of StyleHaul and at constant exchange rates, 2. Adjusted for one-off effects related to RTL Group's Corporate Centre restructuring
FINANCIALS 2019
Financials 2019
REVENUE BRIDGE
RTL Group revenue bridge in 2019 In € million
6,505
2036,651
50(107)
FXScope
Net growth
2018 | 2019 |
24
Financials 2019
HIGHLY DIVERSIFIED REVENUE MIX
RTL GROUP 2019 REVENUE SPLIT
In %
TV advertising
44.2%
Content
21.6%
TV ADVERTISING
Other1
€6.7bn
52.8%70.9%
8.5%
4.1%
Radio5.5%advertising
Platform
Digital
16.1%
TV advertising Other revenue
25 | 1 Other includes home shopping, merchandising, e-commerce, technical services, etc. |
Financials 2019
STRONG FINANCIAL KPIs
In € million | 2019 | 2018 | 2017 | 2016 | 2015 |
Revenue | 6,651 | 6,505 | 6,373 | 6,237 | 6,029 |
EBITDA | 1, 405 | 1,380 | 1,464 | 1,411 | 1,360 |
EBITA | 1,139 | 1,171 | 1,248 | 1,205 | 1,167 |
RVA1 | 407 | 442 | 488 | 462 | 455 |
Net debt | (384) | (470) | (545) | (576) | (671) |
Net debt EBITDA ratio at end of year | 0.27 | 0.34 | 0.37 | 0.41 | 0.49 |
26 | 1 RVA = RTL Group Value Added. For more information, see note 3 to the Consolidated Financial Statements in the RTL Group Annual Report 2019 |
Financials 2019
HIGH MARGINS, LOWER DEBT
Full year to | Full year to | Per cent | |
In € million | December 2019 | December 2018 | change |
Revenue | 6,651 | 6,505 | +2.2 |
Underlying revenue | 6,518 | 6,317 | +3.2 |
Operating cost base | 5,623 | 5,464 | +2.9 |
Adjusted EBITA | 1,156 | 1,171 | (1.3) |
Adjusted EBITA margin (%) | 17.4 | 18.0 | (0.6)pp |
EBITA | 1,139 | 1,171 | (2.7) |
Net debt | (384) | (470) | - |
Net debt EBITDA ratio at end of year | 0.27 | 0.34 | - |
27
Financials 2019
NET PROFIT UP STRONGLY
Full year to | Full year to | Per cent | |
In € million | December 2019 | December 2018 | change |
Reported EBITA | 1,139 | 1,171 | (2.7) |
Gain/(loss) from sale of subsidiaries, other investments and re-measurement to fair value | 87 | 27 | |
of pre-existing interest in acquiree and earn-out arrangements | |||
Impairment of goodwill of subsidiaries, investments accounted for using the equity | |||
method, amortisation and impairment of fair value adjustments on acquisitions of | (65) | (122) | |
subsidiaries | |||
Net financial expense | (5) | (13) | |
Income tax expense | (292) | (278) | |
Profit for the year | 864 | 785 | +10.1 |
Profit for the year attributable to RTL GROUP SHAREHOLDERS | 754 | 668 | +12.9 |
28
Financials 2019
HIGH LEVEL OF CASH CONVERSION
Full year to | Full year to | |
In € million | December 2019 | December 2018 |
Net cash flow from operating activities | 1,085 | 873 |
Add: Income tax paid | 334 | 354 |
Less: Acquisition of assets, net | (220) | (178) |
Equals: Reported free cash flow (FCF) | 1,199 | 1,049 |
Acquisition of subsidiaries, net of cash acquired | (235) | (18) |
Acquisition and disposal of other investments and financial assets, proceeds from the | 123 | 117 |
sale of investments accounted for using the equity method | ||
Net interest paid | (23) | (12) |
Transactions with non-controlling interests, treasury shares & deposit with shareholder | (69) | (25) |
Income tax paid | (334) | (354) |
Dividends paid | (538) | (686) |
Cash generated | 123 | 71 |
EBITA | 1,139 | 1,171 |
CASH CONVERSION (FCF/EBITA) | 105% | 90% |
29
Financials 2019
SIGNIFICANT VALUE ADDED
In € million | 2019 | 2018 |
EBITA | 1,139 | 1,171 |
Deduction of shares of results of investments accounted for using the equity method and already taxed | (26) | (21) |
1,113 | 1,150 | |
Net basis after deduction of uniform tax rate | 746 | 771 |
Shares of results of investments accounted for using the equity method and already taxed | 26 | 21 |
NOPAT | 772 | 792 |
Adjusted average invested capital | 4,564 | 4,363 |
Cost of capital | 365 | 349 |
RVA1 | 407 | 442 |
30 | 1 RVA = RTL Group Value Added. For more information, see note 3 to the Consolidated Financial Statements in the RTL Group Annual Report 2018 |
Financials 2019
STATEMENT OF FINANCIAL POSITION (BALANCE SHEET)
In € million | 31 December 2019 | 31 December 2018 |
Goodwill | 3,093 | 2,919 |
Programme rights & other intangible assets | 325 | 304 |
Property, plant & equipment | 315 | 332 |
Other non-current assets (deferred tax assets excluded) | 880 | 528 |
Net current assets (deferred tax assets excluded) | 4,613 | 4,083 |
Current assets | 4,012 | 3,908 |
Current liabilities | (3,457) | (3,483) |
Net current assets | 555 | 425 |
Loans, leases, accounts payable & contract liabilities - non-current | (1,398) | (1,030) |
Provisions - non-current | (257) | (229) |
Net deferred tax assets | 312 | 304 |
Net Assets | 3,825 | 3,553 |
31
OUR INDUSTRY IN THE DIGITAL MEDIA WORLD
Our industry in the digital media world
HOW THE INDUSTRY IS CHANGING WITH FRAGMENTATION
TV
CHANNELS
ONLINE
CHANNELS
33
Our industry in the digital media world
TOTAL VIDEO MARKET IS GROWING, DRIVEN BY DIGITAL VIDEO
Total video market size
Revenue, in € billion
+6.3% | 7.9 |
2.2 | |
5.9 | |
0.6 | 0.8 |
0.4 | 0.5 |
0.1 | |
+0.7% | |
4.3 | 4.4 |
2018 A | 2023 E |
GERMANY |
Advertising revenues | ||||||
Online short form | ||||||
Catch-up TV | ||||||
5.8 | Linear and time shifted TV | |||||
+5.6% | Other revenues | |||||
SVOD | ||||||
1.7 | CAGR, in per cent | |||||
4.4 | ||||||
0.5 | ||||||
0.6 | 0.9 | |||||
0.1 | 0.2 | |||||
+4.0% | ||||||
-1.0% | 1.8 | |||||
3.3 | 3.1 | 0.3 | 1.4 | 0.5 | ||
0.2 | 0.3 | |||||
0.1 | -0.9% | 0.1 | ||||
0.9 | 0.8 | |||||
2018 A | 2023 E | 2018 A | 2023 E | |||
FRANCE | THE NETHERLANDS |
34 | Source: IHS Markit 2019, Internal estimates, differences in sum due to roundings |
Our industry in the digital media world
RTL GROUP'S BUSINESS MODEL
BROADCAST
Content procurement | Aggregation | Distribution | Audience |
and production | and monetisation |
CONTENT | REACH |
ADVERTISING
REVENUE
TV CHANNELS AND
VIDEO ON-DEMAND
PLATFORM
REVENUE
COMMERCIALS
TECHNICAL ACCESS
TO CONTENT
35
Our industry in the digital media world
THE CONTENT PRODUCTION VALUE CHAIN
Concept | Pre- | Production | Post- | ||||
creation | Production1 | Production | |||||
• | IP creation | • | IP development | • | Shooting | • | Cut |
• | Script | • | Funding | • | Screenplay | • | VFX |
• | Character | • | Scheduling | • | Storyboard | • | Sound |
design | • | Integration of | • | Music | |||
• | Story | process | • | DRM | |||
• | Attach key cast | ||||||
• | Storyboard | ||||||
International Distribution
- Tape sales
- Rights management
- Commercial exploitation
- Ancillary exploitation
36 | 1 Pre-production will only start once, the idea was sold to a commissioning client network |
Our industry in the digital media world
RTL GROUP AIMS TO BE PRESENT ALONG THE AD-TECH VALUE CHAIN
NON-LINEAR | LINEAR |
TV/SET | |
PC/MOBILE | TOP BOXES |
PROGRAMMATIC | OTT TV/ADDRESSABILE | SERVER-SIDE DYNAMIC | PROGRAMMATIC | TARGETING INDIVIDUAL |
ONLINE VIDEO | TV (HBBTV) | AD INSERTION (SSDAI) | LINEAR TV | HOUSEHOLDS WITH SPECIFIC ADS ON |
LINEAR TV |
STILL IN
PILOT PHASE
VISION: BUILD AN INDEPENDENT TOTAL VIDEO MONETISATION PLATFORM
FORECAST | BOOK | EXECUTE | OPTIMISE |
37
BUSINESS UPDATE
Mediengruppe RTL Deutschland
HIGHER AUDIENCE AND NET TV ADVERTISING MARKET SHARES
Key financials¹
In € million
Revenue
EBITA
+0.1%
organic1
-1.8% | |
2,304 | 2,262 |
723 | 663 |
FY 2018 | FY 2019 |
Family of channels | HIGHLIGHTS | ||||
14 to 59, FY 2019 | |||||
28.1%3 | RTL Television with | ||||
first increase in audience | |||||
share since 2011 | |||||
10.7% | |||||
Others | 23.7% | 6.4% | Increase of paying | ||
subscribers by +45% YoY4
MARKMARKET 11.0%
ARD-III7.4%LEALEADER
ARD | 7.8% | Cross-media sales house | ||
ZDF | 8.0% | 25.0% | P7S1 | Ad Alliance fosters |
outperformance of | ||||
net TV ad market
39Notes: 1. Including RTL Radio Deutschland and Smartclip, 2. Adjusted for scope changes, 3. Incl. RTL Zwei, Super RTL, incl. pay-TV, 4. End of December 2019 vs. end of December 2018
Groupe M6
HIGHER AUDIENCE AND NET TV ADVERTISING MARKET SHARES
Key financials¹
In € million
Revenue | |
EBITA | -0.2% |
organic2 |
-1.8% | |
1,483 | 1,456 |
275 | 287 |
FY 2018 | FY 2019 |
Family of channels
Family of channels | |
Women < 50 responsible | |
for purchases, FY 2019 | 22.8% |
14.7%
Others
32.6%8.1%
STRONG #2 | |||
France 3 | 3.7% | 32.3% | |
France 2 | 8.6% | Groupe TF1 | |
HIGHLIGHTS
Acquisition of Gullifurther strengthens family of channels
Salto approvalby competition authorities for upcoming launch in June 2020
Development of a leading
streaming technology platform
Bedrock in 50/50 JV with RTL Group - open to external partners
40Notes: 1. Gulli consolidated as of September 2019, 2. Adjusted for scope changes
RTL Nederland
VIDEOLAND CONTINUES TO GROW RAPIDLY
Key financials | Family of channels |
HIGHLIGHTS
In € million
Revenue
EBITA
-1.1%
organic1
Adults 25 to 54, Prime time,
FY 2019
29.8%
Strong performance of
entertainment formats(The Voice of Holland, The
-1.6% | Others | 16.9% | ||
504 | 496 | 18.8% | ||
MARKMARKET | 12.9% | |||
LEALEADER | ||||
28.1% | ||||
71 | 54 | Pubcaster | 23.3% | |
Talpa TV | ||||
FY 2018 | FY 2019 |
41Notes: 1. Adjusted for scope changes, 2. End of December 2019 vs. end of December 2018
Masked Singer)
Increase of paying
subscribers by +29% YoY2
Newadvertising sales
network - open
to partners
Fremantle
GROWTH FUELLED BY DRAMA PERFORMANCE
Key financials | HIGHLIGHTS |
In € million |
+ 12.6% | |||
164 | 1,793 | ||
1,592 | 37 | ||
FX | Organic growth | ||
Revenue | +10.3% | EBITA | |
Drama | Drama | ||
FY 2018 | FY 2019 |
19% | Drama % of total revenue | 23% |
Strong performance of | ||
non-scripted formats | ||
+ 11.8% | ||
127 | 142 | |
33 | Growingdrama business: | |
revenue up 36.2% YoY | ||
Increased client base | ||
FY 2018 | FY 2019 | with global streaming |
platforms |
42
STRATEGY UPDATE
NEW STRATEGIC FRAMEWORK
1 | 2 | 3 |
CORE | GROWTH | ALLIANCES & | HIGHER REACH & |
PARTNERSHIPS | MONETISATION | ||
Creativity & | People | Communications & | Regulation | |||
Entrepreneurship | Marketing | |||||
E N A B L E R
44
1STRATEGIC PRIORITIES - CORE
STRENGTHEN MARKET POSITIONS
Families of channels: Build and extend families of channels organically or through consolidation in existing footprint
Operational efficiency:Assess opportunities to optimise cost base and review portfolio of assets
#1 or#2
in every market1
INVEST IN PREMIUM CONTENT
Content:Invest to leverage for both linear and streaming services
FC Group:Develop factual entertainment formats and reality shows, in close cooperation with RTL broadcasters
€3.5bn
(€1.5bn Fremantle)
content investment p.a.
45Note: 1. DE, FR, NL, ESP, BE, HR, HU, LU In terms of audience share in respective target groups
2STRATEGIC PRIORITIES - GROWTH
BUILD NATIONAL STREAMING CHAMPIONS
Investments:Boost investments in content, marketing and technology
Execution: Roll-out via stand-alone services or national partnerships
Hybrid model:Combine advertising with premium paid offers
TARGETS 2025¹
5m to 7mpaying subscribers
- €500mstreaming revenue
~ €350m | content spend p.a., |
4x higher than 2019 | |
EBITA | break-even |
46Note: 1. Refers to TV Now and Videoland combined
2STRATEGIC PRIORITIES - GROWTH
INVEST IN TECHNOLOGY AND DATA
Smartclip:Create advertising technology platform, open to partners
Bedrock:Create streaming technology platform, open to partners
European NetID:Expand open log-in standard to new partners
TARGETS
Leading
European advertising technology platform
Leading
European streaming technology platform
47
2STRATEGIC PRIORITIES - GROWTH
EXPAND GLOBAL CONTENT BUSINESS
Creative freshness: Nurture established brands and invest in new formats
Portfolio:Diversify and foster client base with global streaming platforms
Network:Maximise global network and scale by investing in talent and markets
23%
share of drama revenue
BUILD LEADING DIGITAL TALENT NETWORK AND CONTENT STUDIO
Divimove:Expand talent management, production of short- form video content, advertising sales and technology & data
34bn
video views in 20191
48Notes: 1. Including Divimove and United Screens
3STRATEGIC PRIORITIES - ALLIANCES & PARTNERSHIPS
EXPAND ADVERTISING SALES | LEVERAGE CONTENT EXPERTISE |
Ad Alliance:Build one-stop advertising sales houses for cross-media campaigns
Content alliance: Create and exploitcross-mediacontent
RTL AdConnect:Drive international advertising sales to access large TV and streaming portfolio
99% | €2.0bn |
Ad Alliance's reach of | content investment p.a. |
German population | in Germany |
49
RTL GROUP SHARE
RTL Group share
SHARE PRICE PERFORMANCE IN 2019
Share performance
1 January 2019 to 31 December 2019
+31.15%
MDAX
+16.41%
SXMP
-5.82%
RTL GROUP
-10.55%
PROSIEBENSAT1
RTL Group share price development for January to December 2019 based on the Frankfurt Stock Exchange (Xetra) against MDAX, Euro Stoxx 600 Media (SXMP) and ProSiebenSat1
51
RTL Group share
TOTAL SHAREHOLDER RETURN (TSR)
Total shareholder return (TSR) | 2018 | 2016 | 2014 |
Share price as of 1 January (in €) | 67.07 | 77.05 | 93.93 |
Closing share price as of 31 December 2018 (in €) | 46.70 | ‒ | ‒ |
Cumulative dividends paid, including intervening years and extraordinary dividends (in €) | 4.00 | 12.00 | 23.00 |
Total shareholder return (in %) | (24) | (24) | (26) |
TSRhas been
calculated as follows (using 1 January 2014 as an example)
TSR = | [Closing share price at 31 December 2018] + [Cumulative dividends paid from 1 January 2014 until 31 December 2018] |
[Share price as of January 2014] | |
€ 46.70 + € 23.00 | ||
TSR = | -1=-25.8% | |
€ 93.93 |
52
RTL Group share
ANALYSTS'VIEW
Recommendation by Analysts1
In %
Sell | Buy |
8% | 15% |
Hold
77%
53 | 1 Based on analysts who have published notes known of by the Group since 1 January 2020 |
ANALYSTS COVERING RTL GROUP
Latest update: April 2019 | |||
Latest | |||
Bank | Analyst | recommendation | |
Deutsche Bank | Laurie Davison | Hold | |
Barclays Capital | Julien Roch | Neutral | |
UBS | Richard Eary | Neutral | |
Bank of America Merrill Lynch | Adrien de St.Hilaire | Underperform | |
Société Générale | Christophe Cherblanc | Hold | |
Bankhaus Lampe | Christoph Bast | Hold | |
Citi | Catherine O'Neill | Neutral | |
Morgan Stanley | Omar Sheikh | Underweight | |
Exane BNP | William Packer/ | Neutral | |
Annick Maas | |||
JP Morgan | Daniel Kerven | Neutral | |
KBC | Ruben Devos | Accumulate | |
Kepler Cheuvreux | Conor O'Shea | Buy | |
Nord LB | Holger Fechner | Buy | |
Warburg Research | Lucas Boventer | Hold | |
ODDO BHF | Jerome Bodin | Neutral | |
Goldman Sachs | Lisa Yang | Neutral |
RTL Group share
RTL GROUP'S EQUITY STORY
MARKET-LEADING | RESILIENT | EFFICIENT | STRONG AND |
POSITIONS | TOP-LINE GROWTH | COST STRUCTURES | ROBUST CASH FLOWS |
Across the value chain of | A well diversified | And strict cost control | Enable attractive |
broadcast, content and digital, | revenue mix | providing financial flexibility | shareholder returns |
through re-definition | |||
of TV as Total Video |
EXCELLENT | ANCHOR | ||
INVESTMENT | ATTRACTIVE | SHAREHOLDER | RESPONSIBLE |
POSITION | DIVIDEND POLICY | BERTELSMANN | CORPORATE CITIZEN |
to invest sustainably in | A leading global media, | Creating value for users, | |
existing businesses and new | services and education | partners, shareholders, | |
growth drivers, ensuring | company | employees and the | |
attractive shareholder | wider society | ||
remuneration |
54
OUTLOOK
RTL Group
OUTLOOKFOR 2020
RTL Group withdraws outlook for 2020 and dividend proposal for 2019 due to the coronavirus outbreak
Luxembourg, 2 April 2020 - RTL Group continues to monitor the rapid worldwide spread of the coronavirus disease (Covid-19) closely, placing the highest priority on the health of its employees and on protecting its businesses.
RTL Group's TV channels, radio stations, streaming services and websites currently register significantly higher reach and usage as they provide information and entertainment to millions of people who face unprecedented disruptions to their daily lives.
Given that RTL Group's businesses are part of a country's critical infrastructure, the Group has activated business continuity plans across its footprint. These steps have been taken to ensure that the Group's TV channels and radio stations continue their activities and include the implementation of counter measures to reduce costs and preserve liquidity. RTL Group has low levels of debt and significant, unused and committed Bertelsmann credit facilities with no maturities before 2023.
Given the current economic uncertainty, the Group's Board of Directors has decided today to withdraw the previous outlook (dated 13 March 2020) which did not reflect the coronavirus outbreak. Global economic development and prospects have significantly deteriorated since mid-March, when RTL Group gave its outlook statement. The Group is currently not in a position to provide a new outlook for the full year 2020. While Q1/2020 will be broadly in line with expectations, cancellations of advertising bookings and postponements of productions will negatively impact the Group's results in the coming months.
In these unprecedented circumstances, the preservation of liquidity becomes an essential precaution to safeguard the Group's present operations and future prospects. RTL Group's Board of Directors has therefore decided to withdraw its earlier proposal of a €4.00 per share dividend in respect of the fiscal year 2019. No dividend will now be proposed to the Annual Meeting of Shareholders on 30 June 2020.
RTL Group's three-priority strategy - core, growth, alliances & partnerships - remains unchanged. RTL Group maintains its mid-term targets for the streaming services TV Now in Germany and Videoland in the Netherlands, as communicated on 13 March 2020: to grow its total number of paying subscribers to between 5 and 7 million, to grow streaming revenue to at least €500 million and to break even by 2025.
56
FINANCIAL CALENDAR 2020
30 April 2020 at 8:00 am CEST Quarterly Statement: January to March 2020
30 June 2020
at 15:00 pm CEST Annual General Meeting
13 August 2020 at 8:00 pm CEST Interim results:
January to June 2020
APRIL
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 3030 | |
MAY | ||||||||||||||||||||||||||||||
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 |
JUNE | ||||||||||||||||||||||||||||||
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 300 | |
JULY | ||||||||||||||||||||||||||||||
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 |
AUGUST | ||||||||||||||||||||||||||||||
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 |
SEPTEMBER | ||||||||||||||||||||||||||||||
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | |
OCTOBER
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 |
12 November 2020 at 8:00 pm CET Quarterly Statement: January to September 2020
NOVEMBER
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | |
DECEMBER | ||||||||||||||||||||||||||||||
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 |
57
CONTACT
ANDREW BUCKHURST
Senior Vice President Investor Relations
+352 2486 5074 andrew.buckhurst@rtlgroup.com
58
DISCLAIMER
This presentation is not an offer or solicitation of an offer to buy or sell securities. It is furnished to you solely for your information and use at this meeting. It contains summary information only and does not purport to be comprehensive or complete, and it is not intended to be (and should not be used as) the sole basis of any analysis or other evaluation.
No representation or warranty (express or implied) is made as to, and no reliance should be placed on, any information, including projections, estimates, targets and opinions, contained herein, and no liability whatsoever is accepted as to any errors, omissions or misstatements contained herein. By accepting this presentation you acknowledge that you will be solely responsible for your own assessment of the market and the market position of RTL Group S.A. (the "company") and that you will conduct your own analysis and be solely responsible for forming your own view of the potential future performance of the company's business.
This presentation contains certain forward-looking statements relating to the business, financial performance and results of the company and/or the industry in which the company operates. Forward-looking statements concern future circumstances and results and other statements that are not historical facts, sometimes identified by the words "believes", "expects", "predicts", "intends", "projects", "plans", "estimates", "aims", "foresees", "anticipates", "targets", "will", "would", "could" and similar expressions. The forward-looking statements contained in this presentation, including assumptions, opinions and views of the company or cited from third-party sources, are solely opinions and forecasts which are uncertain and subject to risks and uncertainty because they relate to events and depend upon future circumstances that may or may not occur, many of which are beyond the company's control. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of the company or any of its subsidiaries (together with the company, the "Group") or industry results to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Actual events may differ significantly from any anticipated development due to a number of factors, including without limitation, changes in general economic conditions, in particular economic conditions in core markets of the members of the Group, changes in the markets in which the Group operates, changes affecting interest rate levels, changes affecting currency exchange rates, changes in competition levels, changes in laws and regulations, the potential impact of legal proceedings and actions, the Group's ability to achieve operational synergies from past or future acquisitions and the materialization of risks relating to past divestments. The company does not guarantee that the assumptions underlying the forward-looking statements in this presentation are free from errors and it does not accept any responsibility for the future accuracy of the opinions expressed in this presentation. The company does not assume any obligation to update any information or statements in this presentation to reflect subsequent events. The forward-looking statements in this presentation are made only as of the date hereof. Neither the delivery of this presentation nor any further discussions of the company with any of the recipients thereof shall, under any circumstances, create any implication that there has been no change in the affairs of the company since such date.
This presentation is for information purposes only, and does not constitute a prospectus or an offer to sell, exchange or transfer any securities or a solicitation of an offer to purchase, exchange or transfer any securities in or into the United States or in any other jurisdiction. Securities may not be offered, sold or transferred in the United States absent registration or pursuant to an available exemption from the registration requirements of the U.S. Securities Act of 1933, as amended.
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RTL Group SA published this content on 24 April 2020 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 24 April 2020 14:57:01 UTC