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MarketScreener Homepage  >  Equities  >  Xetra  >  SAP AG    SAP   DE0007164600

SAP AG

(SAP)
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SAP Plans New Business Analytics Product--Update

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10/05/2015 | 03:17pm EDT
By Shira Ovide 

Business-software firm SAP SE plans to announce a new business-analysis product in coming weeks, ramping up competition in a competitive field for technology intended to glean insights from corporate data.

SAP's new offering, known internally as Project Orca, is pitched as providing the technology businesses need to harness data for decisions about their operations, from behind-the-scenes number crunching to Web-friendly data graphs for corporate workers, said Steve Lucas, SAP's president of platform solutions.

SAP, which analysts say has the largest share of the market for business-analysis software, arrives as Amazon.com Inc.'s Amazon Web Services unit is preparing its first foray into the same market.

SAP's entry into the $143 billion market for business data analysis may complicate its relationship with Amazon. The two companies now collaborate on AWS technology that lets companies run SAP software, commonly used for essential corporate chores like tracking inventory and maintaining financial records, on Amazon's cloud-computing network instead of on their own internal facilities.

"We partner with Amazon in some areas and compete in others," Mr. Lucas said. A spokeswoman for AWS didn't immediately respond to a request for comment.

SAP said its new software differed from rival offerings in giving companies the ability to spot trends gleaned from every digital nook, such as tying an increase in warranty claims in one part of the country to a local uptick in air pollution.

"That to me is more than visualization of data," Mr. Lucas said.

Write to Shira Ovide at shira.ovide@wsj.com

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Stocks mentioned in the article
ChangeLast1st jan.
AMAZON.COM -1.68% 1757.51 Delayed Quote.17.01%
E.ON SE -0.36% 8.799 Delayed Quote.1.99%
SAP AG -0.16% 115.82 Delayed Quote.33.23%
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Financials (EUR)
Sales 2019 27 522 M
EBIT 2019 8 111 M
Net income 2019 3 229 M
Debt 2019 9 689 M
Yield 2019 1,31%
P/E ratio 2019 43,8x
P/E ratio 2020 27,1x
EV / Sales2019 5,38x
EV / Sales2020 4,89x
Capitalization 138 B
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Mean consensus OUTPERFORM
Number of Analysts 37
Average target price 129,08  €
Last Close Price 115,82  €
Spread / Highest target 32,1%
Spread / Average Target 11,4%
Spread / Lowest Target -24,9%
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Managers
NameTitle
William R. McDermott Chief Executive Officer
Hasso Plattner Chairman-Supervisory Board
Christian Klein COO-Intelligent Enterprise Group
Luka Mucic Chief Financial Officer
Juergen Mueller Head-Innovation & Technology
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