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MarketScreener Homepage  >  Equities  >  Xetra  >  Software    SOW   DE000A2GS401

SOFTWARE

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Software : Adobe announce partnership with Software AG

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05/19/2019 | 04:04am EDT

Adobe and Software AG announced a partnership to help companies transform their customer experience management (CXM) by bringing together customer data from across multiple enterprise systems into a centralised and actionable real-time customer profile.

Software AG’s CEO Sanjay Brahmawar with Adobe’s CEO and President Shantanu Narayen

Adobe and Software AG will create integrations between Adobe Experience Platform and Software AG’s webMethods Integration and API management services.

Adobe Experience Platform eliminates data silos by stitching together data from across the enterprise, enabling real-time customer profiles that are fueled by Adobe Sensei artificial intelligence (AI) and machine learning. Software AG’s technology establishes enterprise-wide connectivity between CRMs and applications, as well as multiple backend systems. This connectivity comes with ready-to-use integration recipes and easily configurable data connectors. The combined offering lets brands move a customer’s key enterprise data into Adobe Experience Platform via Software AG’s integration platform, resulting in a more complete view of the customer journey, making personalisation at scale a reality for enterprises.

Leveraging Software AG’s strength in developing integrated SAP solutions, the partnership will also introduce a new data connector between Marketo Engage and SAP solutions that will seamlessly sync account scoring behavior (e.g. visited key web pages, opened email, attended an event) and other marketing data with sales activity and pipeline data.

“Adobe and Software AG are coming together to deliver a solution that will enable enterprises to harness and action large volumes of customer data to deliver personalised, real-time customer experiences at scale,” said Shantanu Narayen, president and CEO, Adobe.

“At Software AG, we help thousands of businesses turn their data into value each day,” said Sanjay Brahmawar, CEO of Software AG. “Our partnership with Adobe will unlock even greater value by connecting the customer journey to core enterprise data. This integration is the foundation of greater visibility, transparency, and customer intimacy – all in real time.”

The post Adobe announce partnership with Software AG appeared first on TahawulTech.com.

(c) 2019 Corporate Publishing International. All rights reserved. Provided by SyndiGate Media Inc. (Syndigate.info)., source Middle East & North African Newspapers

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Financials (€)
Sales 2019 904 M
EBIT 2019 245 M
Net income 2019 156 M
Finance 2019 254 M
Yield 2019 2,36%
P/E ratio 2019 14,71
P/E ratio 2020 14,81
EV / Sales 2019 2,24x
EV / Sales 2020 2,08x
Capitalization 2 278 M
Chart SOFTWARE
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Technical analysis trends SOFTWARE
Short TermMid-TermLong Term
TrendsNeutralBearishBearish
Income Statement Evolution
Consensus
Sell
Buy
Mean consensus HOLD
Number of Analysts 21
Average target price 37,1 €
Spread / Average Target 21%
EPS Revisions
Managers
NameTitle
Sanjay Brahmawar Chief Executive Officer
Andreas Bereczky Chairman-Supervisory Board
Arnd Zinnhardt Chief Financial Officer
Bernd Groß Chief Technology Officer
Alf Henryk Wulf Independent Member-Supervisory Board
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