There's one thing all Super Bowl viewers have in common: they've tuned in for the ads -- specifically, the wireless company ads. Not one to disappoint, T-Mobile (NASDAQ: TMUS) today announced they're announcing something during the big game this year on February 3. Now that's something to stand up and cheer about.

No, it’s not about the merger and nah, it's not about 5G (BUT, the Future of Wireless truck will be in Atlanta for the game…click here for more!). It's not even about the highly anticipated TV product the company plans to launch this year. But, there will be an announcement. And it will be from T-Mobile. And it will be about something. And that something will be awesome.

“It’s not about who’s playing, where you’re watching or all the food you’re eating…we know people care about the big game for one reason, and one reason only: to see what the wireless companies are doing,” said John Legere, CEO at T-Mobile. “We know we’re the real stars of the show, and T-Mobile is gonna deliver for its fans come February 3rd. You’re welcome.”

The Un-carrier is staying mum on what exactly will be announced, but have assured fans they won’t be “Pulling a Verizon” (aka pretending they care about first responders and then throttling them during an ACTUAL emergency) or “Pulling an AT&T” (aka wasting your time with some stupid-a$$ 5GE, F, G or whatever the hell that mess is).

The Un-carrier did offer a few hints:

  • T-Mobile customers will probably be very excited about it
  • It won't feature puppies (but the Un-carrier does love puppies)
  • There will be magenta
  • The #worldrecordegg may be involved. JK. It’s not. But congrats on the record, egg!

To find out more about T-Mobile's upcoming announcement, sorry, this is all you're getting. Just watch the Super Bowl and put your phone down during the commercials, or throw it in the river if you're a Verizon or AT&T customer. Reminder. T-Mobile will announce … something. So pay attention. The whole time.

About T-Mobile US, Inc.

As America's Un-carrier, T-Mobile US, Inc. (NASDAQ: TMUS) is redefining the way consumers and businesses buy wireless services through leading product and service innovation. Our advanced nationwide 4G LTE network delivers outstanding wireless experiences to 79.7 million customers who are unwilling to compromise on quality and value. Based in Bellevue, Washington, T-Mobile US provides services through its subsidiaries and operates its flagship brands, T-Mobile and Metro by T-Mobile. For more information, please visit http://www.t-mobile.com.