Tata Power : launches its VoiceBOT TINA

~Becomes the India's first power utility company to offer VoiceBOT service to its customers~

Tata Power, India's largest integrated power utility, today launched its VoiceBOT TINA, thus becoming the first utility in India to offer such a service to its customers. TINA, now powered by Google Assistant will allow the Company to address all the customer queries using any compatible Android or iOS mobile devices and Google Home devices, without downloading the app, or visiting the company website.

Tata Power customers in Mumbai can now use voice commands to interact with TINA for various services on Billing, Payment, etc. Consumer, for example, can simply saying 'Talk to Tata Power TINA' on Google Assistant, and avail Bill related services presently and many more in coming months. The new customer experience is designed to deliver relevant information in an engaging conversational manner with minimum steps.

The new VoiceBOT service from Tata Power is enabled with technology support from Yellow Messenger, an AI-powered enterprise audience engagement company.

Mr. Praveer Sinha, CEO & Managing Director, Tata Power, said, 'The digital revolution witnessed by the India today, offers huge opportunities for utilities to enhance the quality of customer service. As an essential service provider, we constantly look for new and powerful means to support and engage our customer better. TINA with a voice is one such service by Tata Power.'

'People want to get things done as quickly and efficiently as possible, especially when it is about something as essential as electricity. Artificial Intelligence can make businesses much more customer-friendly and reduce operational costs in the process. We are very excited to help Tata Power take this phenomenal step in making power management so simplified for their customers,' said Raghu Ravinutala, CEO, Yellow Messenger.

The integration of TINA with Google Assistant also gives the bot the ability to process requests without asking for customer ID, phone number or other personal details. TINA can now run the phone number, the query coming from its database, identify the linked account and retrieve the relevant information to deliver it in a personalized, conversational manner. On the other hand, for generic, non-account specific queries such as locating nearest Tata Power Centre does not require any such data.

The new service will be available immediately to all Tata Power residential, commercial and industrial Consumers.

Tata Power is India's largest integrated power company and, together with its subsidiaries & jointly controlled entities, has an installed capacity of 10857 MW. A pioneer in the field, it has a presence across the entire power value chain: Generation of renewable as well as conventional power including hydro and thermal energy; transmission & distribution, trading and coal & freight logistics. With renewable energy assets in solar and wind accounting for 22% of the company's portfolio, Tata Power is a leader in clean energy generation. In line with the company's view on sustainable and clean energy development, Tata Power is steering the transformation of utilities to integrated solutions by looking at new business growth in EV charging & storage, distributed generation & rooftops, microgrids and home automation & smart meters.

It has successful public-private partnerships in generation, transmission & distribution in India namely: 'Tata Power Delhi Distribution Ltd.' with Delhi Vidyut Board for distribution in North Delhi; 'Tata Power Ajmer Distribution Ltd.' with Ajmer Vidyut Vitran Nigam Ltd. for distribution in Ajmer; 'Powerlinks Transmission Ltd.' with Power Grid Corporation of India Ltd. for evacuation of Power from Tala hydro plant in Bhutan to Delhi; 'Maithon Power Ltd.' with Damodar Valley Corporation for a 1050 MW Mega Power Project at Jharkhand. Tata Power is serving more than 2.6 million distribution consumers in India and has developed the country's first 4000 MW Ultra Mega Power Project at Mundra (Gujarat) based on super-critical technology.

With growing international focus, Tata Power's global presence includes strategic investments in Indonesia through a 30% stake in the coal company PT Kaltim Prima Coal (KPC); 26% stake in mines at PT Baramulti Suksessarana Tbk (BSSR); in Singapore through Trust Energy Resources; in South Africa through a joint venture called 'Cennergi' to develop projects in sub-Sahara Africa; in Zambia through a 50:50 joint venture with ZESCO for 120 MW Hydro project; in Georgia through AGL which is a joint venture with Clean Energy, Norway & IFC for development of 187 MW hydro project; in Bhutan through a hydro project in partnership with The Royal Government of Bhutan.

With its 103 years track record of technology leadership, project execution excellence, world-class safety processes, customer care and driving green initiatives, Tata Power is poised for multi-fold growth and committed to 'lighting up lives' for generations to come. Visit us at: www.tatapower.com