Ted Baker : Appointment of Chief Financial Officer

26 September 2019

Ted Baker Plc

('Ted Baker' or the 'Company')

Appointment of Chief Financial Officer

Ted Baker, the global lifestyle brand, is pleased to announce the appointment of Rachel Osborne as Chief Financial Officer. Rachel has more than 20 years' brand and retail sector experience and will join the Company and Board at a date to be agreed within the next few months.

Rachel is a Chartered Accountant and joins Ted Baker from Debenhams Retail Limited, where she has held the role of Chief Financial Officer since September 2018. Rachel has gained a broad experience of consumer-facing brands in her previous positions as Chief Financial Officer at Domino's Pizza Group plc, Finance Director of Group Enterprise at Vodafone and Finance & Strategy Director at John Lewis. She has also held senior positions with Sodexo, Kingfisher and PepsiCo.

David Bernstein CBE, Executive Chairman, said:'Rachel's career to date makes her a great fit for the Board and we are delighted to welcome her to Ted Baker. As our strategy to grow the business continues, Rachel's experience of working in the challenging retail environment we currently face will be highly valuable. We look forward to leveraging her significant brand and retail experience and expertise moving forward.'

Rachel Osborne said:'I am thrilled to be joining Ted Baker as Chief Financial Officer. Ted Baker is an outstanding global brand and I am hugely looking forward to the opportunity to contribute to the next phase of its development.'

The Company confirms that there is no further information to be disclosed under the requirements of Listing Rule 9.6.13R in relation to the appointment.

Enquiries:

Ted Baker Plc

David Bernstein, Executive Chairman Tel: [phone]

Charles Anderson, Finance Director & Company Secretary

Hudson Sandler LLP (public relations)Tel: [phone]

Alex Brennan / Hattie Dreyfus / Nick Moore

[e-mail]

Media images available for download at:

http://www.tedbakerplc.com/ted/en/mediacentre/imagelibrary

Notes to Editors

Ted Baker Plc - 'No Ordinary Designer Label'

Ted Baker is a global lifestyle brand distributing across five continents through its three main distribution channels: retail (including e-commerce); wholesale; and licensing.

Ted Baker has 560 stores and concessions worldwide, comprised of 201 in the UK, 122 in Europe, 130 in North America, 98 in the Middle East, Africa and Asia, and 9 in Australasia.

We offer a wide range of collections including Menswear; Womenswear; Global; Phormal; Endurance; Colour By Numbers; Accessories; Bedding; Childrenswear; Eyewear; Footwear; Fragrance and Skinwear; Gifting and Stationery; Jewellery; Lingerie and Sleepwear; Luggage; Neckwear; Rugs; Suiting; Technical Accessories; and Watches.