The global environmental organization Greenpeace has recognized
Collection after years of suspension
After launching the Detox My Fashion campaign in 2011, Greenpeace announced that it was suspending all sales of textile products “until brands and suppliers can prove through transparent reporting that their clothes are not made using and releasing hazardous chemicals”. Several years later, in 2018, Greenpeace partnered with Utenos trikotažas on a pilot project which led to the development of its new Textiles Procurement Trial Standard in 2019, and has since initiated the first industrial-scale textile production to show that it is possible to produce textiles in keeping with ambitious environmental requirements.
“It’s a historic achievement. Being the first factory in the world to fulfil Greenpeace’s requirements is a real phenomenon and appreciation of our efforts. For a long time Utenos trikotažas has been free from hazardous chemical inputs in all the stages of the production process. We hope that our example will inspire and encourage other textile producers to follow in this direction,” says Petras Jašinskas, CEO of Utenos trikotažas.
Sustainable, transparent and non-toxic garments, made to last
Utenos trikotažas has already finished production of the first batch of Greenpeace’s new t-shirt collection and will continue the production later this year.
According to
“The Greenpeace textiles procurement standard requires Utenos trikotažas to control the chemicals used via complete testing of the wastewaters released when it bleaches, dyes, washes and prints the cotton. This collection proves that truly clean, fair and completely transparent production is in fact possible. And not in some boutique sewing shop, but at an industrial level,” Wohlgemuth says.
EU Commissioner: sustainability is a competitive advantage
“Textile is one of the main industries that will have to become more sustainable across the entire production chain and beyond. Textile must become more circular, more reusable and recyclable. The Circular Economy Action Plan – an important part of the EU Industrial Strategy – will be the roadmap for this transformation, but the first ones to follow this path will naturally have a competitive advantage in the market,” said
Years of preparation: Detox My Fashion
Greenpeace’s Detox my Fashion campaign put a lot of pressure on the global textile industry, the second largest polluter of freshwater worldwide, to eliminate the use and discharge of hazardous chemicals. Environmentalists identified 11 groups of hazardous chemicals widely used in the textile industry that are of particular concern due to their effects on people and the environment and insisted that the major manufacturers and their suppliers commit themselves to stopping their use in production by 2020.
Utenos trikotažas, part of the
Since the beginning of the Detox my Fashion campaign, over 80 different textile companies have joined the initiative. These include famous brands such as H&M, Nike, Adidas, Puma and many more, representing about 10-15% of the global apparel market.
[1] All supply chain partners are listed at my-trace.ch
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