Log in
E-mail
Password
Remember
Forgot password ?
Become a member for free
Sign up
Sign up
Settings
Settings
Dynamic quotes 
OFFON

MarketScreener Homepage  >  Equities  >  London Stock Exchange  >  Vodafone Group    VOD   GB00BH4HKS39

VODAFONE GROUP (VOD)
My previous session
Most popular
  Report  
SummaryQuotesChartsNewsAnalysisCalendarCompanyFinancialsConsensusRevisions 
News SummaryMost relevantAll newsOfficial PublicationsSector newsTweets
OFFRE

Vodafone : 'The future is exciting. Ready?' asks Vodafone in new ad push

share with twitter share with LinkedIn share with facebook
share via e-mail
0
10/05/2017 | 01:09am CEST
A branded sign is displayed on a Vodafone  store in London

LONDON (Reuters) - "The future is exciting. Ready?", Vodafone is asking in a new campaign it hopes will capture a sense of optimism about technology, an association mobile operators have to some extent lost in recent years to the likes of Facebook, Google and Apple.

The slogan, which replaces "Power to You", in use since 2009, will be deployed in all of the company's 36 markets from Friday in the biggest ad campaign in its 33-year history, Vodafone said.

"Technology can be complex, can be overwhelming and can sometimes alienate people," said Serpil Timuray, Vodafone's chief commercial operations and strategy officer.

"But at the same time we know that digital innovations have significant benefits for individuals and for societies.

"In order to express this point of view, we will be repositioning the Vodafone brand on the theme of future optimism."

The new strapline has echoes of "The future's bright. The future's Orange" - a slogan that helped Orange establish itself as a new rival to Vodafone when it launched in 1994.

Vodafone, the world's second largest mobile operator, declined to say how much it was spending on the brand overhaul, which also includes a new visual identity based on its "speech mark" logo.

(Reporting by Paul Sandle; Editing by Mark Potter)

share with twitter share with LinkedIn share with facebook
share via e-mail
0
Latest news on VODAFONE GROUP
01:08pVODAFONE : considering tower sale; plotting NZ IPO
AQ
09/17Court rejects Telecom Italia's appeal on 925 million euro tender
RE
09/17VODAFONE : CEO-Designate Would Consider Mobile Mast Sales -FT
DJ
09/14VODAFONE : uses newest Apple Watch to catch up with rivals
AQ
09/14VODAFONE : uses newest Apple Watch to catch up with rivals
AQ
09/13UK would legislate to keep roaming-charge cap in no-deal Brexit
RE
09/05VODAFONE : Partnership agreement with telecom argentina
PU
09/05VODAFONE : Signs Partnership Agreement with Telecom Argentina
DJ
09/05VODAFONE : And telecom argentina announce partnership agreement
PU
09/05Germany's Tele Columbus focussed on building independent future
RE
More news
News from SeekingAlpha
09/17REPORT : Vodafone eyes tower sale, sheds support jobs 
09/13Europe logs objection to Dutch combo of T-Mobile, Tele2 
09/13Vodafone Italia, Wind Tre lose EU court fight over SIM fines 
09/12Deutsche Bank urges Buy on Vodafone ahead of presentation 
09/10Why AT&T Will Trade At $40-50 In A Year Or Two 
Financials (€)
Sales 2019 45 201 M
EBIT 2019 4 708 M
Net income 2019 2 303 M
Debt 2019 34 115 M
Yield 2019 7,59%
P/E ratio 2019 20,09
P/E ratio 2020 17,21
EV / Sales 2019 1,87x
EV / Sales 2020 1,88x
Capitalization 50 455 M
Chart VODAFONE GROUP
Duration : Period :
Vodafone Group Technical Analysis Chart | MarketScreener
Full-screen chart
Technical analysis trends VODAFONE GROUP
Short TermMid-TermLong Term
TrendsBearishBearishBearish
Income Statement Evolution
Consensus
Sell
Buy
Mean consensus OUTPERFORM
Number of Analysts 24
Average target price 2,43 €
Spread / Average Target 28%
EPS Revisions
Managers
NameTitle
Nicholas Jonathan Read Group Chief Executive Officer-Designate
Vittorio Amedeo Colao Chief Executive Officer & Executive Director
Gerard Johannes Kleisterlee Chairman
Margherita Della Valle Group Chief Financial Officer & Director
Johan Wibergh Group Technology Officer
Sector and Competitors
1st jan.Capitalization (M$)
VODAFONE GROUP-28.48%58 998
AT&T-13.53%244 148
CHINA MOBILE LTD.-4.04%198 580
SOFTBANK GROUP CORP18.71%107 541
NTT DOCOMO INC9.61%99 926
KDDI CORP7.26%68 827