Whirlpool : Corporate Communications Team Earns Honorable Mention In Prestigious PR Daily Video & Visual Awards For ‘Places That Matter’ Campaign
April 15, 2019 at 01:33 pm EDT
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Whirlpool Corporate Communications Team Earns Honorable Mention In Prestigious PR Daily Video & Visual Awards For ‘Places That Matter’ Campaign
Apr 15, 2019| What Matters To Us
Whirlpool Corp’s “Places That Matter” campaign has been awarded an honorable mention in PR Daily’s 2018 Video & Visual Awards. The campaign, which started in 2018 and will continue into 2019, features photographs of several U.S. manufacturing plants, the people who work in them, and the surrounding plant communities. These compelling images were then turned into a series of videos with accompanying articles. The Whirlpool manufacturing facilities featured in the series to date include Clyde, Ohio; Tulsa, Oklahoma; Cleveland, Tennessee; and Fall River, Massachusetts.
PR Daily’s Video & Visual Awards Awards celebrate the teams, organizations and consultants who have redefined the field with their groundbreaking work. As an honorable mention recipient in the program, Whirlpool Corporation joins an elite group of past recipients, including Moffitt Cancer Center, National Fire Protection Association, Hilton, Cedars-Sinai, Panda Restaurant Group, Planet Fitness and the U.S. Department of Veteran Affairs.
“Out of many outstanding submissions, we found Whirlpool Corporation’s work to truly set a new standard of excellence for all practitioners. We congratulate them and look forward to seeing their future success in this field,” said Justine Figueroa, senior marketing coordinator for awards programs at Ragan Communications.
See the entire video campaign
#PlacesThatMatter articles
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Whirlpool Corporation published this content on 15 April 2019 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 15 April 2019 17:32:05 UTC
Whirlpool Corporation is the world leader of the manufacturing and the marketing of large domestic equipments. The group's products are marketed mainly under the Whirlpool, Maytag, JennAir, KitchenAid, InSinkErator, Yummly, Amana, Bauknecht, Indesit, Hotpoint, Ignis Consul, Brastemp and Acros brands. Net sales break down by family of products as follows:
- refrigerators, freezers and air conditioners (31.7%);
- home laundry appliances (26%): washing machine and dryer;
- cooking appliances (25.6%): oven, microwave ovens, hoods, cooktops;
- dishwasher (9.2%);
- other (2.8%): mixers, toasters, culinary robots, etc.
The remaining net sales (4.7%) are from spare parts sales and after-sales services.
At the end of 2022, the group has 35 production sites worldwide.
Net sales break down geographically as follows: North America (58.2%), Europe/Middle East/Africa (20.4%), Latin America (15.9%) and Asia (5.5%).
WHIRLPOOL CORPORATION 
