It is a multimedia experience to discover the five sources of clean and renewable energy: hydro, geothermal, wind, marine, and solar. The objective is to provide an innovative approach to describe how renewable energy is created and to highlight the excellence of the region. The exhibition was inaugurated by
Antonio Cammisecra, CEO of
'The installation for the Interactive Plants posed the great challenge of communicating intangible content, such as energy, making it tangible and experiential, and of conveying, through Interaction Design, complex topics, such as energy production or its relationship with the geography of the world. Our experience has enabled us to implement a considerable amount of technological and exhibit design experimentation. The Acquoria power plant project follows that of the Taccani power plant in Trezzo sull'Adda: a scalable installation that can be replicated in other power plants of
The Interactive Plants project tells the story of energy in an innovative way, enveloping and fascinating its visitors, by setting up a narrative environment that, in its simplicity and adaptability to the different spaces of the facilities concerned, manages to move and involve people. The journey begins immediately with a spark: energy embedded in each of us. A camera equipped with depth sensors detects the movement of visitors, which is transformed into watts to quantify the energy produced by the body. There is no lack of historical aspects and the timeline of technological discoveries, but revised in an interactive light. The tour culminates in a circular and immersive environment, with a 360-degree projection that explains the operation of the five sources of energy using videos and graphic animations.
To physically accompany visitors on their exploration, in addition to the 'human' guides, there will be from time to time digital alter-egos or characters of the various types of energy. Hydro for hydroelectric energy, Gaia for geothermal energy, Mariasole for solar energy, Levante for wind energy and Marina for marine energy. At the end of the tour, visitors will have to prove that they have become 'Energy Ministers' in the field: they will do so by playing a video game to put into practice what they have learned, choosing each time the best scenario based on climate, environment and economy to meet the energy demand of a community. To create greater empathy between characters and visitors, Dotdotdot has focused on the quality of the dialogue. Thanks to voice recognition technology, triggered by keywords through the guide's helmet, characters respond to visitors' questions with a 'human' and musical voice, far from the depersonalized speech of ordinary digital 'voice assistants'. Furthermore, the background sound of the installations, such as the sound of water, wind or fire, is not produced by sampled sounds, but rather is synthesized in real-time. This algorithmic 'procedural audio' generates a more realistic effect and a result that varies according to the noise and people present.
The Acquoria power plant, which owes its name to the nearby natural spring, is located on the left bank of the
The Interactive Plants initiative follows the great success of Open Plants, which in 2018 alone was visited by more than 5,000 guests, including many students of schools scattered throughout the country and over 40 companies, which livened up the days dedicated to the 'factories of clean energy' showing the excellence of local food and wine and crafts, promoting typical Italian products and thus enhancing a unique world heritage.
Dotdotdot is a multidisciplinary design agency founded in
Contact:
Tel: +39 06 8305 5699
Email: ufficiostampa@enel.com
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