With the COVID-19 crisis continuing to create unprecedented challenges to communities, Union Insurance PLC (UA), as an organisation deeply committed to protect the wellbeing of all its stakeholders, announced a series of action plans to strengthen its commitment to tackle this global health, economic and social emergency.

As part of this commitment, UA was one of the first life insurance companies to cover COVID-19 through its health policy riders to protect and support the health and wellbeing of its customers by extending per day hospitalisation cash benefits for quarantine treatment obtained through Government hospitals and facilities approved by the Ministry of Health.

As part of its commitment towards its customers, it has also enabled fast, safe and convenient ways for its customers to obtain services of UA during this period of lockdown. The expansion of its digital payment platforms enabling safe and convenient premium payments via the UA customer portal, http://portal.unionassurance.com and extending call centres operations to provide 24/7 servicing to customers via the hotline number 1330 were key customer centric strategies implemented to ensure its customers remain protected at all times in the safety and convenience of their homes.

UA being a pioneer in the digital life insurance space in Sri Lanka has further expanded the digital reach of its new business and servicing value chain to enable seamless servicing of new policies despite the current lockdown and thus continuing to service the insurance needs of the Sri Lankan society.

UA also believes that its valuable insurance agents and leaders spread across the island are the pillars of the organisation's sustainability and growth. With the intention of assuring a valuable income stream to its agency force during this period, UA introduced a specially designed income bridging scheme to support the earnings and livelihood of its agency team during this period of economic challenges.

It also understands that the impact of COVID-19 goes beyond those who are directly affected by the spread of the virus. Extending care to the vulnerable in the community, especially those who may need an extra helping hand during this challenging period, UA organised a dry rations distribution project together with its staff and its agency force.

Rising up to the occasion the staff and the agency force came forward to make their personal contributions for the project. As part of this program, UA donated essential food items to 2,000 families within the Colombo District with the assistance Colombo District Secretariat and A-PAD (Asia Pacific Alliance for Disaster Management).

Commenting, Union Assurance CEO Jude Gomes said, 'As a UA family, we are truly committed to support our customers, staff, agency force and the communities around us during this critical juncture of Sri Lanka' fight against COVID-19.'

© Pakistan Press International, source Asianet-Pakistan