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ViacomCBS : Music and Entertainment Icon - Nelly- Named the “I Am Hip Hop” Award Recipient for the 2021 “BET Hip Hop Awards”

09/20/2021 | 03:33pm EDT

The 16th Annual “BET Hip Hop Awards” Premieres Tuesday, October 5, 2021 at 9 PM ET/PT on BET

#HipHopAwards

Today BET announces DOUBLE DIAMOND SELLING SUPERSTAR rapper and entrepreneur Nelly as the “BET Hip Hop Awards” recipient of the 2021 “I Am Hip Hop” Award. From chart-topping hits that include “Hot in Herre,” “Dilemma” (feat. Kelly Rowland), “Country Grammar,” “Ride Wit Me,” and “Cruise” (with Florida Georgia Line), to his popular fashion line Apple Bottoms, to starring in the hit series Real Husbands of Hollywood, and his own reality show Nellyville, the charismatic, multi-platinum music icon will be celebrated for his massive contributions to music and the culture at large. The “BET Hip Hop Awards” premieres Tuesday, October 5, 2021, at 9:00 PM ET/PT.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210920005876/en/

Nelly (Photo: Business Wire)

Nelly (Photo: Business Wire)

“I am honored to receive this award and humbled to be in such great company of past artists who have received this award,” said Nelly, this year’s I Am Hip Hop Award recipient. “I have been blessed to work with some incredible people in my career, making 22 years go by in the blink of an eye. This award isn’t just about Nelly; it is about my fans, BET, and the people that continue to support me and allow me to do what I love to do.”

Previously announced nominees include Cardi B, Lil Durk, and Megan Thee Stallion, leading the pack with nine nominations each, followed by Drake with an impressive eight nods. Tyler, The Creator and Metro Boomin tie for third-most nominations securing four nods each. Other notable nominees include 21 Savage, DJ Khaled, J. Cole, and Pooh Shiesty, who received three each. Bia, Chris Brown, Doja Cat, Jay Z, Lil Nas X, Migos, Nicki Minaj, Roddy Ricch, Saweetie, Young Thug, and Yung Bleu received two nominations. For the full list of nominees, selected by a voting academy of esteemed music industry insiders, click HERE.

ABOUT NELLY

Diamond Selling, Multi-platinum, 3x Grammy award-winning rap superstar, entrepreneur, philanthropist, and actor, NELLY, has continually raised the bar for the entertainment industry since stepping on the scene in 2000 with his distinctive vocals and larger-than-life personality. Over the past 20 years, he has released hit singles including “Hot in Herre,” “Dilemma” (feat. Kelly Rowland), “Country Grammar,” “Ride Wit Me,” “Just a Dream,” “Cruise” (with Florida Georgia Line), “The Fix,” “Millionaire” and more. RIAA ranks Nelly as the fourth best-selling rap artist in American music history, with 21 million albums sold in the United States. On December 11, 2009, Billboard ranked Nelly the number three Top Artist of the Decade.

The music mogul has also left his mark in other aspects of the industry, introducing his hugely successful women’s clothing line, Apple Bottoms and as part-owner of the Charlotte Bobcats with Michael Jordan. Nelly also added sports commentator to his list of accomplishments with Fox Sports, making him one of few actors with three television shows airing simultaneously at the time with Fox Sports, Nellyville and Real Husbands of Hollywood. In 2005, he made his big screen debut in the Adam Sandler and Chris Rock hit remake The Longest Yard and Reach Me with Sylvester Stallone in 2014. Currently, he supports the Make-A-Wish Foundation, and is the only music artist to own a college, EI University, which provides education surrounding the music industry while Nelly himself provides scholarships. In addition to touring shows and promoting his latest single “High Horse” from the upcoming “Heartland” album, Nelly is also filming the new season of BET smash hit series Real Husbands of Hollywood, streaming exclusively on BET+ in 2022.

Connie Orlando, EVP Specials, Music Programming & Music Strategy will oversee the annual show, with Jamal Noisette, VP Specials, Music Programming & Music Strategy serving as Co-Executive Producer for BET. Jesse Collins, CEO of Jesse Collins Entertainment, to serve as Executive Producer of the 2021 “BET HIP HOP AWARDS'' along with Jesse Collins Entertainment’s Jeannae Rouzan–Clay and Dionne Harmon.

For more information about the “BET HIP HOP AWARDS” including the latest news and updates, visit bet.com/hiphopawards.

Join the conversation on social media by logging on to multiple BET social media platforms:

  • On Twitter by using the hashtag: #HipHopAwards; follow us @HipHopAwards and @BET.
  • On Facebook by liking the fan page at facebook.com/HipHopAwards.

ABOUT BET

BET, a subsidiary of ViacomCBS Inc. (NASDAQ: VIACA, VIAC), is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African American audience. The primary BET channel is in 125 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom, sub-Saharan Africa and France. BET is the dominant African-American consumer brand with a diverse group of business extensions including BET+, the preeminent streaming service for the Black audience; BET.com, a leading Internet destination for Black entertainment, music, culture, and news; BET HER, a 24-hour entertainment network targeting the African-American Woman; BET Music Networks - BET Jams, BET Soul and BET Gospel; BET Home Entertainment; BET Live, BET’s growing festival business; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET around the globe.

ABOUT “BET HIP HOP AWARDS”

BET “Hip Hop Awards” is an annual celebration that pays homage to a culture that changed the world while highlighting the best in hip hop music. Year after year, BET delivers the best in hip-hop for an unforgettable night of performances, cyphers and tributes honoring hip-hop legends that have and continue to make hip-hop culture a global force.

ABOUT JESSE COLLINS ENTERTAINMENT

Jesse Collins Entertainment (JCE) is a full-service television and film production company and has played an integral role in producing many of television’s most memorable moments in music entertainment. The Emmy® nominated company has a multi-year overall agreement with ViacomCBS Cable Networks. On the theatrical film side, the company also has a first look on JCE’s film development projects which could include Viacom’s film entities such as Paramount Players. The award-winning and critically acclaimed television that JCE has produced includes miniseries—”The New Edition Story” and “The Bobby Brown Story;” scripted series—”American Soul” and “Real Husbands of Hollywood;” unscripted series – “Cardi Tries;” children’s series—”Bookmarks: Celebrating Black Voices;” award shows—”BET Awards,” “Black Girls Rock!,” “BET Honors,” “UNCF’s An Evening of Stars,” “BET Hip Hop Awards,” “ABFF Honors” and “Soul Train Awards;” specials—”John Lewis: Celebrating A Hero,” “Love & Happiness: An Obama Celebration,” “Change Together: From The March On Washington To Today,” “Stand Up for Heroes,” “Dear Mama,” “Amanda Seales: I Be Knowin’,” “Def Comedy Jam 25” and “Leslie Jones: Time Machine;” as well as competition/game shows—”Sunday Best,” “Hip Hop Squares,” “Nashville Squares” and “Rhythm & Flow.” Jesse Collins, founder and CEO of the company, is the executive producer of all programming. He is also a co-executive producer for the iconic Grammy Awards. Most recently, he was executive producer of The 2021 Pepsi Super Bowl Halftime Show and produced The 2021 Academy Awards. He will next executive produce the 2021 American Music Awards. Go to jessecollinsent.com for more information on the company.

Follow us @BET_PR


ę Business Wire 2021
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