the company building a connected world that’s smarter and more secure
through its biometric identity platform, today announced a
groundbreaking partnership with Major League Baseball (MLB) and
Tickets.com to introduce biometric ticketing at participating ballparks
in 2019. The partnership will develop a first-of-its-kind collaboration
of emerging technologies from CLEAR and Tickets.com, ultimately allowing
millions of fans to use biometrics to enter ballparks, eliminating the
need to present a paper or mobile ticket. With CLEAR, you are your
This new partnership will leverage Tickets.com’s API, allowing CLEAR
members who link their CLEAR profile with their MLB.com account to gain
entry with just the tap of a finger or, in the near future, facial
recognition technology. This new biometric ticketing technology will be
piloted at select MLB ballparks later this season, with broader roll-out
to CLEAR and Tickets.com-enabled ballparks beginning in 2019.
Tickets.com, an MLB wholly owned ticketing technology company, is the
primary ticketing partner for 23 MLB Clubs. With this partnership, CLEAR
becomes the Official Biometric Identity and Ticketing Partner of Major
CLEAR is also working with MLB to roll out CLEAR Lanes at ballparks
hosting MLB Jewel Events, offering fans a faster, more secure entry
experience. This year, these events will include MLB All-Star Week
ballpark events at Nationals Park, and Postseason games at participating
"We are thrilled to partner with MLB to make game days more enjoyable
and secure for fans with biometric ticketing,” said Caryn
Seidman-Becker, CEO & Co-Founder of CLEAR. “We look forward to
continuing to innovate alongside the League and the sports community to
transform the fan experience from ticketing to concessions and more.”
“Our collaboration with CLEAR is an important new technology initiative,
delivering safe, simple and seamless experiences for fans,” said Noah
Garden, EVP, Business, Major League Baseball. “Developing a partnership
that will unify emerging identity technology and ticketing is reflective
of our commitments to always improving ballpark accessibility and
maintaining critical security standards.”
CLEAR’s platform is currently used by nine MLB Clubs, among its 13
professional sports partnerships. CLEAR will also soon unveil new
biometric-powered concessions in the state of Washington, enabling fans
to pay for food, beer and validate legal age with just the tap of a
finger or blink of an eye.
Enrollment for CLEAR Sports is free at any participating venue, takes
less than five minutes and can be used at the game immediately. The
company's ongoing expansion in sports builds on CLEAR’s success in
delivering secure, frictionless customer experiences in major airports
around the country. CLEAR is SAFETY Act Certified by the U.S. Department
of Homeland Security.
By transforming everything in your wallet into a single biometric ID,
CLEAR is revolutionizing the way people live, work and travel. When you
are you instead of something in your pocket, life is more frictionless,
more secure, and more predictable.
CLEAR is transforming the way people live, work and travel. Today, CLEAR
is powering a frictionless security experience in 37 U.S. airports and
sports venues. When you are you, instead of something in your pocket,
life is more frictionless, more secure, and more predictable. CLEAR is
trusted by millions of members and is certified as a Qualified
Anti-Terrorism Technology by the U.S. Department of Homeland Security.
After enrolling at any CLEAR location, members can begin using CLEAR
Lanes immediately (https://www.clearme.com/where-we-are).
For more information on CLEAR Sports, visit http://www.clearme.com/sports.
Major League Baseball (MLB) is the most historic professional sports
league in the United States and consists of 30 member clubs in the U.S.
and Canada, representing the highest level of professional baseball. Led
by Commissioner Robert D. Manfred, Jr., MLB currently features record
levels of labor peace, competitive balance and industry revenues, as
well as the most comprehensive drug-testing program in American
professional sports. MLB remains committed to making an impact in the
communities of the U.S., Canada and throughout the world, perpetuating
the sport’s larger role in society and permeating every facet of
baseball’s business, marketing and community relations endeavors. With
the continued success of MLB Advanced Media and MLB Network, MLB
continues to find innovative ways for its fans to enjoy America’s
National Pastime and a truly global game. For more information on Major
League Baseball, visit www.MLB.com.
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