Certona®, the leader in real-time, AI-powered omnichannel
personalization for the world’s largest B2C and B2B brands and
retailers, announced it now generates over 100 billion personalized
experiences monthly, a significant milestone for both the company and
the personalization industry. The achievement caps a series of
organizational developments and advancements that has positioned the
industry leader for scaled growth.
The milestone accomplishment is fueled by over 154 new contracts over
the past 12 months. Certona attributes its extended success to
innovation in data science, product diversity, feature depth, and an
unyielding commitment to client success. Certona also credits its
continual growth to expansion efforts in business-to-business ecommerce,
grocery, and restaurants.
“This is a tremendously exciting time for Certona,” said Meyar Sheik,
CEO and Co-founder of Certona. “We’ve experienced a great deal of growth
over the years and celebrated a variety of industry-first achievements.
The 100 billion milestone is significant in that it reflects not only
success within Certona but a significant expansion of orchestrated
personalization as part of holistic customer experience. We’re now
poised to capitalize on and scale our success at an even greater pace.”
In addition to being named a Leader in Gartner’s Magic Quadrant for
Personalization Engines, Certona was again ranked #1 Personalization
Provider to the Top 1000 by Internet Retailer for 2018, serving 30 of
the Top 100 retailers, and leader for 10 consecutive years to the Top
“Our core ability to create and serve real-time individualization was
designed and built to scale,” said Dr. Geoffrey Hueter, CTO and
Co-founder of Certona. “We provide personalization to the largest global
brands who require the highest level of performance with the most amount
of variables. To help our clients deliver a holistic, integrated
experience for their customers, we will continue investing in our
infrastructure to stay ahead of personalization demand."
Certona will be exhibiting at Shop.org, located at the Venetian in Las
Vegas, from September 12-14. The company encourages all attendees to
join Certona CEO Meyar Sheik on Thursday, September 13 at 3:45 p.m. as
he leads a discussion on proven personalization use cases that increase
revenue for digital commerce brands in various industries, including
beauty, fast fashion, home improvement, active wear, outdoor sports
gear, B2B, and grocery.
Certona Corporation, the leading real-time omnichannel personalization
solution and pioneer of AI-driven experience individualization, powers
over 100 billion unique experiences each month. Trusted by more than 500
brands and retailers in over 70 countries, Certona’s patented technology
leverages machine learning and predictive analytics to deliver a
fully-orchestrated experience with optimized content and messaging to
increase engagement and conversions across all customer touchpoints.
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