The maker of Mercedes-Benz vehicles suffered as customers shunned car and truck showrooms during coronavirus lockdowns and analysts said the slide in Daimler's valuation over the past year put more pressure on it to deepen alliances with rivals.
Daimler said preliminary adjusted first-quarter earnings before interest and tax (EBIT) slumped 68.9% to 719 million euros (628.24 million pounds) while both vehicle sales and revenue would fall this year. Adjusted EBIT for Mercedes-Benz vehicles fell more than 56% to 603 million euros.
NordLB analyst Frank Schwope said the company's fourth profit warning since Chief Executive Ola Kaellenius took over in May was no surprise but the pandemic was putting pressure on carmakers to find savings through alliances or mergers.
"Fiat Chrysler and PSA are just the start. Perhaps it is time for Daimler to think about a deal given the low valuation," he said, referring to the planned merger between the Italian-U.S. car giant and France's Peugeot.
Daimler's shares have fallen 52% over the past year to 27.94 euros per share, leaving its market value at 29.8 billion euros.
NordLB's Schwope said three combinations for Daimler were logical: deepening an alliance with BMW or partners Renault and Nissan, or combining with Volvo which shares the same Chinese investor, Geely.
Earlier this month, German luxury car maker BMW reported a 20.6% drop in first-quarter sales and said it was expecting a further decline in demand.
Renault, meanwhile, said on Thursday it was in talks with the French government to secure a state-backed loan worth several billion euros to shore up its liquidity during the pandemic.
Overall, car sales in Europe tumbled by more than 50% last month with Italy - which has been hit particularly hard by the pandemic - reporting the biggest drop of 85.4%, according to data from the European Auto Industry Association.
Germany, Europe's largest economy, has begun to ease some restrictions imposed because of the coronavirus pandemic, allowing carmakers to restart production.
Mercedes-Benz said on Wednesday it was ramping up engine production at its plant in Bad Cannstatt, Stuttgart, as it gradually reopens factories in Europe using lessons learned from its resumption of production in China.
Across the Atlantic, Ford Motor Co estimated a loss of about $2 billion for the first quarter and had to raise $8 billion from investors to shore up cash reserves.
By Edward Taylor