In a research note, Metzler analyst Felix Dennl has maintained his recommendation on the stock with a Buy rating. The target price is lowered from EUR 272 to EUR 245.
adidas AG is one of the world leaders in the design, manufacturing and marketing of sports equipment and articles. The group's products are sold primarily under the following brands: adidas, TaylorMade and Reebok. Net sales (before intragroup eliminations) break down by family of products as follows:
- shoes (57.4%);
- clothing (35.3%);
- sports equipment (7.3%): golf equipment (golf clubs, balls, gloves, metal clubs, etc.; No. 1 worldwide; TaylorMade and Maxfli), bags, balls, etc.
At the end of 2025, the products are marketed through a network of 2,022 stores worldwide.
Net sales are distributed geographically as follows: Europe (33%), North America (20.5%), China (14.7%), Latin America (11.8%), Japan and South Korea (5.9%), and Others (14.1%).
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Investor
Investor
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Global
Global
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ESG MSCI
ESG MSCI
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