Bed Bath & Beyond, Inc. announced plans to significantly expand Elfa as a core growth platform within its Home Services Pillar, alongside the signing of definitive agreements that include The Container Store and Closet Works. Under leadership, the Company expects to unlock new growth opportunities by expanding distribution, accelerating product innovation, and positioning Elfa as a standalone global brand. Historically, Elfa?s growth in the United States has been limited by a concentrated distribution model.

Bed Bath & Beyond intends to significantly expand the brand?s reach across multiple channels, including direct to consumer, self-serve retail formats, and broader distribution partnerships. Closet Works, based in the greater Chicago area, will complement Elfa by providing additional design, customization, and installation capabilities, enabling the Company to deliver a more complete solution to the customer. The Container Store will continue to serve as an important retail partner and distribution channel, while also providing a national footprint of premium locations that will support the expansion of Elfa?s product offering and services.

Bed Bath & Beyond expects to provide additional updates on Elfa?s expansion strategy and broader platform development as integration progresses following the consummation of the merger.