(Alliance News) - Alberto Sorbini's most vivid memory is a photograph from 1985: he is running his first marathon in Milan while his father, Paolo, follows him on a bicycle, even drinking from his son's Enervit water bottle.
Today, the Chairman and CEO of Enervit-the Italian sports nutrition group renowned for brands such as Enervit, EnerZona, and Enervit Protein-continues to live and breathe sports through cycling, marathons, and ski touring.
Founded and still led by the Sorbini family, as noted by Corriere della Sera on Monday, Enervit surpassed the EUR100 million revenue milestone in 2025, reaching EUR103.2 million, with an Ebitda of EUR10 million and a profit of EUR4.3 million. Both the domestic and international markets are growing, bolstered by a sharp 41% acceleration in e-commerce. Indeed, the sports supplement market continues to expand, driven by increasing consumer focus on health, longevity, and wellness.
The company maintains all production in Italy at its Zelbio and Erba plants and is now aiming to strengthen its international footprint, particularly in Northern Europe and the USA. This strategy includes a pan-European agreement with Amazon and capital expenditures to expand production capacity, specifically for energy gels.
Sorbini, who has led the company since 1991 and was recently reconfirmed by the board, also champions the value of the stock market listing: 'It has made us more disciplined and modern.'
While the family remains central, governance has opened up to external managers, and the groundwork is being laid for the third generation's entry, governed by strict rules regarding education and professional experience.
The mission remains encapsulated in the corporate payoff: 'The positive nutrition company'-helping people achieve well-being through proper nutrition and physical exercise.
By Giuseppe Fabio Ciccomascolo, Alliance News senior reporter
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