Jonathan Root is currently Chairman at LiveWire Group, Inc. starting in 2025 and Chief Financial & Commercial Officer at Harley-Davidson, Inc. starting in 2025. Former roles include President at Eaglemark Savings Bank, Senior Vice President at Harley-Davidson Financial Services, Inc. from 2020 to 2023, and Commercial President at Harley-Davidson Motor Co., Inc. Education includes an undergraduate degree from Wayne State University (Michigan) and an MBA from the University of Detroit Mercy.
Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. The Company operates in three segments: Harley-Davidson Motor Company (HDMC), LiveWire, and Harley-Davidson Financial Services (HDFS). HDMC designs, manufactures and sells Harley-Davidson motorcycles. HDMC also sells motorcycle parts, accessories, and apparel as well as licenses its trademarks. LiveWire segment sells electric motorcycles, electric balance bikes for kids, parts and accessories and apparel in the United States and certain international markets. HDMC conducts business on a global basis, with sales in the United States, Canada, Europe/Middle East/Africa (EMEA), Asia Pacific, and Latin America. HDMC's products are sold to retail customers primarily through a network of independent dealers. HDMC also distributes its motorcycles through an independent distributor in India. HDMC offers internal combustion engine motorcycles under the Harley-Davidson brand.
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