Honda Motor de Argentina will invest more than $24mn to begin manufacturing quad bikes at its Campana plant in Buenos Aires province from March 2026, the company said, adding that it aims to produce 10,000 units annually as part of an expansion plan focused on local output and job creation.

The project includes the installation of a dedicated production line for quad bikes, marking the introduction of a fourth line at the facility, which currently assembles motorcycles. The first model to be produced locally will be the TRX420FM, described by the company as a robust vehicle designed for both recreational and productive uses, particularly in rural settings, MDZ reported.

Honda said the decision responds to growing demand for adaptable mobility solutions across different sectors. Quad bikes have increasingly been used in agricultural activities and other operations requiring transport across uneven terrain, combining mobility and productivity.

With the new line, the company expects to reach annual production capacity of 10,000 quad bikes and anticipates expanding its workforce by more than 10%. The Campana industrial complex spans 142 hectares, with 68,000 square metres of covered facilities, and employs more than 1,000 workers.

The plant operates with renewable energy supplies and uses technologies that meet international quality and sustainability standards, according to the company.

The investment forms part of Honda’s broader local expansion strategy and comes as the group marks 48 years of operations in the country, with a focus on domestic manufacturing, employment generation and industrial development.

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