‌IPSOS OUR ESG JOURNEY

2025 Edition



2 OUR ESG OFFER

SUMMARY

‌1 ESG IN OUR DNA

3OUR ACTIONS



© Ipsos | Our ESG journey | 2024 Edition 2

‌ESG IN OUR DNA




‌OUR RAISON D'ÊTRE

Our Raison d'Être

Deliver reliable information for a true understanding

of Society, Markets and People to help the world make better decisions

In our world of rapid change, the need for reliable information to make confident decisions has never been greater.

In the face of fake news and alternative truths, companies and public organisations need reliable and verified data.

Ipsos uses all available data sources combined with our teams' expertise:

  • from face-to-face interviews to satellite imagery

  • from social listening to lab testing

  • from online polls to drone footage



© Ipsos | Our ESG journey | 2024 Edition 4

‌INTERVIEWING ALL AUDIENCES FOR BETTER DECISIONS

CITIZENS

PATIENTS

EMPLOYEES

CONSUMERS

How does inflation impact

citizens' spending?

How can transportation services be improved in Paris?

Are patients satisfied with their treatment?

How did the Covid pandemic evolve?

Are employees happy in their company?

Do they perceive their company as inclusive?

How to develop sustainable packaging for consumers?

Is it relevant to develop Direct to customers shipping?

© Ipsos | Our ESG journey | 2024 Edition 5



‌OUR

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ESG OFFER


‌Sustainability has evolved from theory to real-world impact.

The challenge: balancing short and medium-term business imperatives with societal responsibilities.

Mastering this equilibrium unlocks resilient growth, innovation, and reduced risks.

7

GETTING THE BALANCE RIGHT DRIVES LONG-TERM GROWTH



‌GETTING THE BALANCE RIGHT TO DRIVE LONG-TERM GROWTH



Measure

social impact

Understand

social complexity

Mitigate risk

Improve

accessibility

Partnering with our clients to…

Innovate

sustainably

Amplify

brand purpose



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‌HELPING OUR CLIENTS ON THEIR OWN SUSTAINABILITY JOURNEYS


ESG Risk Monitor

leveraging digital data & analytics to identify risk and shape timely ESG engagements

Lives on Hold

impacting refugee policy across Europe

FINANCE

COMPANY

Measuring Research Project Sustainability using Ipsos' Carbon Calculator tool





Evaluating Cocoa Life Program's progress towards sustainable sourcing goals

Exclusive partner

to measure ESG marketing initiatives at brand level

How to communicate on sustainability to drive behaviour change



© Ipsos | Our ESG journey | 2024 Edition 9

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‌OUR ACTIONS


OUR ACTIONS

FOR THE PLANET

Ipsos' near-term and net-zero targets validated

by the Science Based Targets initiative (SBTi).



Baseline**

Scope 1+2 : -35%

Scope 3* : -15%

SBTi near-term targets

Scope 1+2 : -49.9%

Scope 3* : -27.5%

Net Zero

-90% all scopes



‌Tons of CO2

equivalent

200000

180000

160000

2019

2024

2030

2050

140000

120000

100000

80000

60000

40000

20000

0

2019 2024 2030 2050

Scope 1+2
Scope 3

*excluding scope 3.2 capital goods

© Ipsos | Our ESG journey | 2024 Edition 11

2024 vs. 2023 evolution :

+ 4.1 % (current scope )

+1.2% (constant scope)



OUR ACTIONS

FOR THE PLANET



‌REDUCING IPSOS' CARBON FOOTPRINT

OFFICES

Considering sustainability criteria when selecting new offices

Reducing energy consumption Adjusting our office surface area

Increasing the share of renewable energy Banning single-use plastic

Promoting Eco-gestures

TRANSPORT

Company vehicle policy (reduce car fleet and promote electrification)

Responsible business travel

Promoting sustainable commuting modes Hybrid working

Optimising interviewers' travel

SUPPLIERS

Supplier engagement program, ensuring they join Ipsos on our Net Zero journey



Sustainability criteria (UNGC, SBTi) in RFP processes

© Ipsos | Our ESG journey | 2024 Edition 12

‌Baseline value

Target set

in 2024 for 2026

Achievement in 2024

Greenhouse gas emissions

2019 (baseline) :

Scope 1 + 2 : 19 544 tCO2e*

Scope 3*: 158 960 tCO2e*

Scopes 1 + 2 : -42% vs. 2019

scope 3* : -19% vs. 2019

Scope 1 + 2 : 10 912 tCO2e (-35% vs. 2019)

scope 3 *: 135 663 tCO2e (-15% vs. 2019)

Share of renewable energy within the total energy consumption

N/A

35%

21%

*excluding capital goods



© Ipsos | Our ESG journey | 2024 Edition 13

PROGRESS ON OUR ROADMAP 2026: PLANET



being the best place to work in our industry



‌OUR ACTIONS FOR PEOPLE

Our mission, values and behaviors

are the foundation of how we recruit, develop and retain our 19,000 employees in our 90 markets

United by strong values:



1. INTEGRITY



4.

CLIENT FIRST

2. CURIOSITY





.



5. ENTREPRENEURIAL SPIRIT

3. COLLABORATION



© Ipsos | Our ESG journey | 2024 Edition 14

‌OUR PEOPLE: OUR MOST VALUABLE ASSET

MONITORING EMPLOYEE ENGAGEMENT

Ipsos introduced Pulse in 2003, annual satisfaction survey conducted worldwide

5,500

graduates in Generation Ipsos

since launch

Global action plans reinforce employee satisfaction and engagement

CREATING

AN INCLUSIVE WORKPLACE

98% of our staff are

permanent employees

Global Programmes: Belong, Ipsos CARES, Gender Balance Network, Pride, Ethnicity, Neurodiversity

~ 500

training courses

91%

Feel able to be themselves at work

78%

Engagement rate*

Second Parent leave

CONTINUOUS TRAINING

AND LEARNING

Ipsos Training Center designs and delivers online training to all employees

Ipsos Knowledge Center shares the best of what Ipsos knows

DEVELOPING TALENT

Generation Ipsos program offers young talents opportunities to discover Ipsos' business through multiple activities



© Ipsos | Our ESG journey | 2024 Edition 15

‌Baseline value 2023

Target set for 2026

Achievement in 2024

Employee commitment

72% (2023 "RED" benchmark)

Employee commitment at least equal to the "RED" (Representative Employee Data) benchmark

78% (vs. "RED" benchmark of 72% in 2024)

42% of women in level 1 of the

40%

Leadership Team

- Level 1: 40%

Gender equality

48%

50% of women in level 2 of the

Leadership Team

- Level 2: 50%

Employee turnover rate

7.8%

Below 12% related to voluntary departures

(excluding employees with under 3 years length of service)

6.5%



© Ipsos | Our ESG journey | 2024 Edition 16

PROGRESS ON OUR ROADMAP 2026: PEOPLE



GIVING BACK TO LOCAL COMMUNITIES IN OUR 90 MARKETS

2 VOLUNTEERING DAYS

per year for all employees, to devote to charities or community service

MATCHED GIVING

for employees donating to charitable organisations



‌OUR ACTIONS FOR SOCIETY

The Ipsos Foundation

Promotes access to education for disadvantaged children worldwide

>150 projects supported since 2014 over 50 countries Each project sponsored by an Ipsos employee

Ipsos supports refugees

Member of the Tent Partnership for Refugees

Committed to recruit 100 refuges by 2026 - after a successful campaign initiated in 2018

Takes a stance on World Refugee Day: annual survey on the perception and integration of refugees, volunteering initiatives around the world

Employees are involved in mentoring for refugees



© Ipsos | Our ESG journey | 2024 Edition 17

‌MAKING OUR SUPPLY CHAIN PART OF OUR ESG JOURNEY

SUPPLIER CODE OF CONDUCT

Shared commitments on all dimensions of ESG, including labour rights, environmental action and good governance

SUPPLIER ENGAGEMENT PROGRAMME

Contributing to Ipsos' Net Zero commitment (two-thirds of our carbon emissions linked to our supply chain)



© Ipsos | Our ESG journey | 2024 Edition 18

‌SECURITY OF RESPONDENTS AND DATA QUALITY

GOLD STANDARDS ON COMPLIANCE

Procedures and training in place Commitments to Esomar / GDPR rules for protecting respondents Data privacy officer in each country

PREVENTING CYBER RISKS

First rates security providers VPN and Multifactor ID in place Increasing investment in Cybersecurity

DATA QUALITY

Highest data quality standards: fighting online fraud, high quality panels, responsible AI



© Ipsos | Our ESG journey | 2024 Edition 19

Didier Truchot Chairman of the Board

Jean Laurent Poitou Chief Executive Officer



Roles of Chairman and CEO separated (since 2021)

3

NATIONALITIES

50% WOMEN,

50% MEN

67% INDEPENDENT

(I): independent

(E): representing employees Committee

‌A DIVERSE BOARD OF DIRECTORS

STRATEGY COMMITTEE

APPOINTMENTS AND COMPENSATION COMMITTEE

AUDIT COMMITTEE



Filippo

Lo Franco

Chair



Patrick Artus



Àngels

(I)





(I)

Anne-Marie Couderc



Chair



Pierre Barnabé



André

(I)

(I)

(E)

Virginie Calmels



Chair



Laurence Stoclet



Armelle

(I)

(I)

Martín Muñoz



Lionel Chaine,

(I)

Lewitcki





ESG COMMITTEE

Carminati-Rabasse

representing Bpifrance Investissement

Eliane

(I)

Sylvie

(E)

© Ipsos | Our ESG journey | 2024 Edition

Rouyer-Chevalier

Chair

Mayou



20

‌SOUND GOVERNANCE

A DEDICATED ESG COMMITTEE AT THE BOARD OF DIRECTORS… CHAIRED BY AN INDEPENDENT DIRECTOR

Placing ESG at the heart of Ipsos' overall corporate strategy

Chaired by an independent director

TOP MANAGEMENT COMPENSATION LINKED TO ESG PERFORMANCE

KPIs: carbon emissions reduction & gender balance among the leadership teams

20% of the CEO's

bonus & free shares & 20% of the

Group Management Committee free shares

CODE OF CONDUCT AND ETHICS

Code of conduct including Data protection and privacy, anti-corruption, corporate government, labour rights, whistle blowing…

Applicable alongside

the International ESOMAR Code on Market, Opinion and Social Research and Data Analytics



© Ipsos | Our ESG journey | 2024 Edition 21

‌Baseline value

Target set for 2026

Achievement in 2024

Share of employees trained on data protection and security risks and on corruption risks with regard to client and suppliers

N/A

95%

48%*

* 84% achieved as at end of June 2025



© Ipsos | Our ESG journey | 2024 Edition 22

PROGRESS ON OUR ROADMAP 2026: GOVERNANCE







‌CONTINUED BROAD RECOGNITION OF OUR ESG PERFORMANCE




Disclosure

Awareness

Management

Leadership

Supplier Engagement Assessment







6.4/10

Climte change

AAA

AA

A

BBB

BB

B

CCC



Top 1% - Platinum

Top 5% - Gold

Top 25% - Silver

Top 50% - Bronze







© Ipsos | Our ESG journey | 2024 Edition

55/100

Weak

Limited

Robust

Advanced







17.6

Negligeable Risk

Low Risk

Medium Risk

High Risk

Severe



44/100

Bottom 50%

Top 50%

Top 30%

Top 10% in the industry



23

‌A LONG HISTORY OF COMMITMENT TO ESG

New position

Group CSR Officer

Ipsos Foundation

creation

Partnership with the Tent Foundation

Ipsos agrees to recruit 100 refugees

Among Europe's "Climate Leaders" (Financial Times)

Release of the first sustainability report compliant with the CSRD

2008 2012 2013 2014 2016 2019 2020 2022 2024

2025

1st market research company joining United Nations Global Compact

Launch of whistleblowing procedure

Launch of CSR training programme

Launch of 2 programmes, Wellbeing & Resilience, and Belong to enhance Diversity and Inclusion

Near-term and Net-Zero targets approved by SBTi



© Ipsos | Our ESG journey | 2024 Edition 24

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‌APPENDIX


Attachments

Disclaimer

Ipsos SA published this content on October 14, 2025, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on October 14, 2025 at 15:48 UTC.