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PRESS RELEASE: True Colors Fashion: The Future is Now!

06/07/2021 | 07:02am EDT
DGAP-News: True Colors Festival / Key word(s): Miscellaneous 
True Colors Fashion: The Future is Now! 
2021-06-07 / 13:00 
The issuer is solely responsible for the content of this announcement. 
=---------------------------------------------------------------------------------------------------------------------- 
True Colors Fashion: The Future is Now! 
Showcasing Adaptive Fashion and Tech Wearables 
SINGAPORE - Media OutReach - 7 June 2021 - The Future is Now! unites some of the world's leading tech companies and 
fashion brands with a diverse cast of models to present innovative creations. This video series - which includes an 
atmospheric pre-recorded runway show & revelatory conversations between cast members - now on the True Colors Festival 
YouTube Channel, captures human creativity at its best, and the endless possibilities that technology offers. 
https://youtu.be/sUbd9PLzfRI 
Meet an ALS creator who makes art with eye movement input, see hearing aids worn as fashion, prosthetic blades for 
children, discover an ingeniously designed trench coat.and more. 
"Since the invention of computers, we have been able to solve problems with software, and it has become easier for 
people to connect with one another. In keeping with this idea, The Future is Now! sets the stage for diverse people to 
express themselves with fashion that's empowered with technology," says Yoichi Ochiai, renowned media artist and 
general director of the show. 
Participating models include Masatane Muto, a DJ with ALS who plays music with his eyes; Pippi, a deaf model who has 
graced ad campaigns and fashion runways; Hirotada Ototake, bestselling author of the memoir "No One's Perfect" about 
his life without limbs; and Fumiya Hamanoue, a visually impaired Paralympic climber. 
Collaborating brands include Xiborg Inc. and SONY Computer Science Laboratory, both specialists in prosthetics enhanced 
with robotics; ONTENNA, which converts sound information into light and vibration; Tommy Hilfiger Adaptive, the first 
major label to launch a full-fledged adaptive line; and KANSAI YAMAMOTO, the fashion house that has dressed luminaries 
like David Bowie. 
"I want to build a world in which not having the use of legs will not be an obstacle to running. I want to make running 
with a prosthetic leg a normal thing.for everyone," says Ken Endo, founder of Xiborg Inc. and researcher at Sony CSL. 
The Future is Now! is the third part of the True Colors Fashion series produced by Kao Kanamori. The first two parts 
were launched in March this year: Clothes in Conversation, a documentary available to watch on YouTube and a photo 
exhibition at the annual Shibuya Fashion Week. 
Supported by Arts Council Tokyo, Tokyo Metropolitan Foundation for History and Culture and Aputure. Co-presented by 
DRIFTERS INTERNATIONAL. 
Visit: True Colors Festival website 
Press enquiries: hana@lightyears-comm.com 
=---------------------------------------------------------------------------------------------------------------------- 
2021-06-07 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG. 
The issuer is solely responsible for the content of this announcement. 
The DGAP Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. 
Archive at www.dgap.de 
=---------------------------------------------------------------------------------------------------------------------- 
Language:     English 
Company:      True Colors Festival 
              Japan 
EQS News ID:  1205019 
 
End of News   DGAP News Service 
=------------ 

1205019 2021-06-07

 
Image link: 
https://eqs-cockpit.com/cgi-bin/fncls.ssp?fn=download2_file&code_str=35dc618e53c83d9f8fc82b0390f9d308 
Image link: 
https://eqs-cockpit.com/cgi-bin/fncls.ssp?fn=show_t_gif&application_id=1205019&application_name=news 
 

(END) Dow Jones Newswires

June 07, 2021 07:01 ET (11:01 GMT)

Stocks mentioned in the article
ChangeLast1st jan.
DJ INDUSTRIAL -0.28% 34838.16 Delayed Quote.14.14%
SHIBUYA CORPORATION 2.62% 3135 End-of-day quote.-11.44%
SONY GROUP CORPORATION 1.54% 11550 End-of-day quote.12.30%
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