Coffee & Tea, a premier specialty coffee and tea company, will
officially launch tomorrow, October 16, and become the exclusive coffee
and tea provider at all Magnolia Bakery U.S. locations. To celebrate the
new partnership, free 12 oz. cups of Peet's best-selling Major
Dickason's Blend will be offered all day tomorrow at Magnolia Bakery,
including its five locations in New York City and one each in Chicago
and Los Angeles.
Starting tomorrow, customers can enjoy Peet's full-line of handcrafted
espresso, coffee and tea beverages. In addition, the first 100 guests at
each Magnolia Bakery location will receive a signature, limited-edition
gift with purchase. Magnolia Bakery is also introducing two new Peet's
Coffee & Tea-themed baked goods now available for purchase for a limited
Double Shot Cupcake ($3.50) - The perfect blend of rich
chocolate and vanilla marble cake, paired with espresso meringue
buttercream made with Peet's Major Dickason's Blend.
Coffee Cake Pecan Muffin ($2.75) - Delicate coffee cake layered
with a sweet cinnamon sugar swirl and topped with pecans, perfectly
paired with a cup of Peet's Café Domingo Medium Roast Blend.
"Our partnership with Magnolia Bakery truly is a 'perfect fit' as we
both hold ourselves to the highest standards of quality and freshness.
There's something special about the art and science we each put into our
respective crafts that, together, gives customers a unique coffee and
food pairing they can't get anywhere else," said Dave Burwick, President
and CEO of Peet's Coffee & Tea. "And, to celebrate Peet's official
launch at Magnolia Bakery tomorrow, we'll be offering free cups of
Peet's all day to customers."
"We are thrilled to offer our guests an unmatched experience with the
perfect pairing of premium coffee and delicious, handmade desserts,"
said Steve Abrams, CEO of Magnolia Bakery.
Both Peet's and Magnolia share a passion and commitment to their crafts,
providing a perfectly matched pairing of hand-roasted premium coffee and
handmade freshly baked desserts. The brands' dedication to using the
finest ingredients, maintaining strict quality and freshness standards
and delivering handmade products in small batches will offer patrons a
truly exceptional experience.
About Peet's Coffee & Tea
Peet's Coffee & Tea, Inc. is the premier specialty coffee and tea
company in the United States. The company was founded in 1966 in
Berkeley, Calif. by Alfred Peet. Peet was an early tea authority who
later became widely recognized as the grandfather of specialty coffee in
the U.S. Today, Peet's Coffee & Tea offers superior quality coffees and
teas in multiple forms, by sourcing the best quality coffee beans and
tea leaves in the world, adhering to strict high-quality and taste
standards, and controlling product quality through its unique direct
store delivery selling and merchandising system. Peet's is committed to
strategically growing its business through many channels while
maintaining the extraordinary quality of its coffees and teas.
For more information about Peet's Coffee & Tea, Inc., visit www.peets.com.
Connect with Peet's on Facebook at www.facebook.com/peets,
on Twitter at twitter.com/peets_tweets
and on Instagram at instagram.com/peetscoffee.
About Magnolia Bakery
Magnolia Bakery first opened its doors in Greenwich Village, New York
City in 1996. Since 2007, the bakery has been owned and operated by
veteran restaurateur and consultant Steve Abrams and his wife Tyra
Abrams. From its inception, Magnolia Bakery has provided customers with
fresh baked classic American desserts in its nostalgic environment.
Magnolia Bakery currently has five locations in New York City and one
each in Chicago, Los Angeles, Dubai, Abu Dhabi, Kuwait City, Beirut and
Doha. The company is passionate about serving its community, prides
itself on tradition and quality and strives to satisfy loyal patrons
while maintaining the integrity of the brand.
For more information, visit www.magnoliabakery.com.
Find "The Official Magnolia Bakery" on Facebook: www.facebook.com/MagnoliaBakery,
and Instagram: http://instagram.com/magnoliabakerynyc
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20131015005452/en/
Lyda Velez, 415-844-6276 (o)
Sara Gramling, 212-265-2777 (o)