MediaAlpha, Inc. announced the appointment of Ramon Jones to its Board of Directors, effective November 10, 2025. Mr. Jones brings more than two decades of property and casualty (P&C) insurance industry leadership to MediaAlpha, most recently serving as Executive Vice President and Chief Marketing Officer of Nationwide Insurance from 2019 to 2025. In that role, he led the transformation of Nationwide's marketing organization, driving record growth by implementing a digital-first strategy and other marketing technology innovations.
Prior to serving as CMO, Mr. Jones held several senior marketing, strategy and general leadership positions at Nationwide during his 25-years at the company. Before joining Nationwide, Mr. Jones was a Manager in Accenture's Financial Services Strategy Practice, where he advised major insurance carriers on customer segmentation, distribution channel strategy and digital transformation initiatives. Mr. Jones holds a Bachelor of Science degree in Business Administration from Villanova University and a Master of Business Administration degree from The Wharton School, University of Pennsylvania.
MediaAlpha, Inc. is an online customer acquisition channel in property and casualty (P&C) insurance, health insurance and life insurance. Its technology platform brings insurance carriers and high-intent consumers together through a real-time, programmatic, transparent, and results-driven ecosystem. Its platform is a set of predictive analytics algorithms that incorporate various variables to generate conversion probabilities for each consumer. The Companyâs platform allows buyers to fully integrate first-party consumer data to enhance targeting parameters, bidding granularity and conversion tracking. Its search and conversion datasets enable automated, algorithmic customer acquisition optimizations. It offers a self-service model, which enables its partners to directly manage the buying and selling process independently. Through its platform, its insurance carrier partners can target and price across over 35 separate consumer attributes to manage customized acquisition strategies.
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