NEW YORK-- Movado celebrated the launch of its newest women's collections on Wednesday, March 25, at King Restaurant in Soho, honoring the brand's legacy of designing for women since 1881. Movado Brand President Margot Grinberg hosted the event, with Academy Award-winning actor and Movado Brand Ambassador Julianne Moore.
Editors, tastemakers, and friends of the brand gathered for a seated lunch where the new collections were unveiled alongside original vintage pieces from Movado's archives. The event marked the debut of three new feminine watch collections and the official launch of Curve, Movado's newest jewelry collection.
'Movado has been designing for women for more than a century, and today's launch continues that story with beautiful designs that celebrate both our past and our future,' said Margot Grinberg, Movado Brand President. 'The Museum Bangle, Heritage 1917, and Museum Velura collections reimagine icons from our archives, while our Curve jewelry collection introduces a dynamic new chapter for the brand that reflects the movement, elegance, and strength of the women who inspire us.'
Curve draws inspiration from nature's fluid lines and organic movement, capturing the essence of the brand's name Movado, meaning 'always in motion' in Esperanto. The jewelry collection presents an assortment of rings, earrings, bracelets, and necklaces rendered in 18K gold vermeil over a durable 925 sterling-silver base. Designed with continuous, wave-like contours, the pieces create an elegant sense of motion and offer silhouettes designed for effortless stacking and layering.
The Museum Bangle, Heritage 1917, and Museum Velura watch collections are inspired by original archival pieces that honor the brand's rich heritage and longtime commitment to designing for women.
'I've always admired Movado for its clean, modern aesthetic and its ability to create pieces that feel both timeless and deeply personal,' said Moore. 'These new collections are beautifully crafted and thoughtfully designed-a true reflection of the brand's artistry and its commitment to celebrating women.'
About Movado
Since 1881, Movado has always been in motion and always moving forward. Its commitment to modern design and innovation has made Movado one of the world's premier watchmakers, with a proud heritage of Swiss craftsmanship, design and excellence. Expertly combining artistry, innovation and technology, Movado has earned over 100 patents and has timepieces on display in 20 museums worldwide.
Movado Group, Inc. designs, sources, markets and distributes watches globally. The Company operates through two segments: Watch and Accessory Brands and Company Stores. The Company’s Watch and Accessory Brands segment includes the designing, manufacturing and distribution of watches and, to a lesser extent, jewelry and other accessories, of owned and licensed brands, in addition to after-sales service activities and shipping. The Company Stores segment includes the Company’s retail outlet business. Its portfolio of watch brands comprises owned brands MOVADO, CONCORD, EBEL, OLIVIA BURTON and MVMT, as well as licensed brands COACH, TOMMY HILFIGER, HUGO BOSS, LACOSTE and CALVIN KLEIN. The Company also designs, sources, markets and distributes jewelry and other accessories under of its brands. It divides its business into two geographic locations: United States operations, and International, which includes the results of all non-U.S. Company operations.
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