Salesforce Inc. announced a landmark partnership, becoming an Official Tournament Supporter of the FIFA World Cup 2026 in North America and Europe and the FIFA Women's World Cup 2027 in North America and the host country Brazil. The multi-tournament partnership brings together the most-watched sporting events on the planet with Agentforce 360, the complete portfolio of Salesforce AI solutions that power the Agentic Enterprise ? built on Slack, the work operating system where AI is multiplayer, right in the flow of work where your people already are.

The partnership reflects a shared belief that the future of global events depends on intelligent, connected operations ? a true Agentic Enterprise model. Done by bringing together AI agents, connected apps, trusted data, and people in Slack ?

the multiplayer operating system for AI ? to reimagine what?s possible not just for the tournaments, but for the millions of fans, partners, and host communities who experience them.