Stran & Company, Inc. announced the launch of STRAN Digital Solutions, a proprietary SaaS-based platform designed to deepen client relationships, increase recurring program activity, and support scalable growth across its nationwide sales organization. STRAN Digital Solutions is an integrated marketing platform that combines digital asset management, sales enablement, CRM-connected workflows, web-to-print functionality, and data-driven direct mail into a single, unified solution. The platform is designed to simplify ongoing program execution, reduce friction across ordering and fulfillment, and make repeat engagement easier for clients.
The launch reflects Stran's strategic focus on evolving beyond traditional promotional products toward a technology-enabled, omnichannel marketing partner model. STRAN Digital Solutions supports increasing client demand for quick-turn, small-batch digital printing, centralized brand asset management, CRM-integrated campaign execution, and self-service ordering portals. Importantly, the platform enables Stran's nationwide sales team to scale client programs more efficiently, respond faster to customization and fulfillment needs, and support repeat ordering through branded digital storefronts, helping drive consistent engagement across client programs. STRAN Digital Solutions integrates five core capabilities designed to streamline marketing execution and drive measurable outcomes: Sales Enablement: Tools that accelerate campaign deployment, including social posting, list management, digital distribution, and print-to-order functionality; CRM Integration: Salesforce and HubSpot integrations supporting automated workflows, lead-to-order tracking, and consolidated reporting; Web-to-Print: Self-service storefronts supported by a national printer network, with real-time template customization, approval workflows, and order tracking; Third-Party Logistics Processing: Centralized order processing, inventory management, and on-demand printing; Every Door Direct Mail: Targeted direct mail campaigns designed to simplify execution and expand reach.
Stran & Company, Inc. is a provider of outsourced marketing solutions. It purchases products and branding through various third-party manufacturers and decorators and resells the finished goods to customers. It offers its clients custom sourcing capabilities and a flexible and customizable e-commerce solution for promoting branded merchandise and other promotional products, managing promotional loyalty and incentives, print collateral, and event assets, order and inventory management, and designing and hosting online retail popup shops, fixed public retail online stores, and online business-to-business service offerings. It also offers creative and merchandising services; warehousing and distribution; print-on-demand; kitting; point of sale displays; and loyalty and incentive programs. It serves industries, such as pharmaceuticals and healthcare, manufacturing, technology, finance, construction and consumer goods. It is also focused on the gaming, casino and entertainment industries.
