United Breweries Limited announced the launch of Heineken®? Silver in New Delhi. The introduction of this iconic variant across bars and retail outlets marks a significant milestone in Heineken's expansion in India.
In recent years, consumer preferences have shifted towards international premium mild beers, driven by a desire for refined and high-quality experiences. Heineken®? Silver, with its crisp, refreshing taste and exceptionally smooth finish, is crafted for consumers seeking easy enjoyment without compromising on flavour.
Heineken®?Silver is now available in New Delhi and priced at INR 155 for a 330ml bottle, INR 180 for a 500ml can, and INR 305 for a 650ml bottle.
United Breweries Limited is an India-based beer company, which is engaged in the manufacturing, purchasing and selling of beer and non-alcoholic beverages. It has manufacturing facilities in India. The Company operates through two segments: Beer, and Non-Alcoholic Beverages. Its Beer segment includes the manufacture, purchase and sale of beer, including licensing of brands. Its Non-Alcoholic Beverages segment includes the manufacture, purchase and sale of non-alcoholic beverages. It offers a range of beer brands, such as Heineken, Heineken Silver, Kingfisher Premium, Kingfisher Strong, Kingfisher Ultra, Kingfisher Ultra Max, Kingfisher Ultra Witbier, Amstel Bier, Bullet, Bullet Super Strong, Cannon 10000, Zingaro, Kingfisher Storm, Kingfisher Blue, Kalyani Black Label, and others. It offers a range of non-alcoholic brands, such as Kingfisher Premium Packaged Drinking Water, Kingfisher Strong Power Soda, Kingfisher Storm Strong Soda, Kingfisher Ultra Non-Alcoholic and Heineken 0.0.
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