Omnicom Group, Inc. is a holding company organized around 7 areas of activity: - advertising services (54% of net sales). In addition, the group offers media consulting services and is developing an advertising space purchasing business; - digital marketing, direct marketing and digital transformation services (11.6%); - public relations services (10.7%); - advertising and communication services for the health and pharmaceutical sectors (8.6%); - field marketing services and development of merchandising solutions (5.4%); - commercial marketing and brand strategy consulting services (5%); - experiential marketing services (4.7%). Net sales break down by market between pharmaceutical and healthcare (16%), food and beverage (15%), automotive (12%), consumer goods (10%), technology (8%), financial services (7%), travel and entertainment (7%), retail (6%), telecommunications (3%) and other (16%). Net sales are distributed geographically as follows: North America (55.1%), Europe (28.3%), Asia/Pacific (11.8%), Latin America (2.8%), Middle East and Africa (2%).