Zendesk, Inc. had appointed Tifenn Dano Kwan as Chief Marketing Officer. Dano Kwan joined Zendesk from Amplitude, where she served as Chief Marketing Officer, leading the company?s strategic go-to-market transition into an AI-native analytics platform. During her tenure, she oversaw a 52% year-over-year increase in website traffic and built a global marketing engine responsible for over a third of marketing-sourced pipeline.

Prior to Amplitude, her executive career included nearly a decade at SAP, where she served as Chief Marketing Officer for both SAP Ariba and SAP Fieldglass, as well as leadership roles at Collibra and Dropbox. Her executive career spanned major global markets, including leadership positions in Singapore, Sydney, Paris, and San Francisco.