ADIB launches Dana MasterCard in association with Emirates Business Women Council

  • Same benefits as the World Rewards MasterCard
  • Cardholders benefit from the existing ADIB Dana products and services

Abu Dhabi, 15 June 2014: Abu Dhabi Islamic Bank (ADIB), a top-tier Islamic financial services institution, has launched a new   card specifically tailored for women customers in association with MasterCard and the Emirates Business Women Council.

The Dana MasterCard comes with a 1.25 percent cash back reward for international spending, access to 500 airport lounges around the world, a 15 percent discount for Meet and Greet services at 450 international airports and a complimentary Hertz Gold membership. This is in addition to rewards and benefits such as priority reservations at top sell-out restaurants and invitations to closed-door events.

The card is offered in partnership with the Emirates Business Women Council, an association that develops the interests of business women in the UAE, and enhances their role in local and cross-border investment.

The launch of the card and the partnership was attended by Nawal Bayari, Business Head at ADIB's Retail Segment, Fatima Al Jaber, Head of Emirates Business Women Council and Humaid Bin Mohamed Bin Salem, CEO of Abu Dhabi Business Council.

"ADIB recognises that our women customers have particular banking needs, which are evolving, and this is why we created Dana," said Nawal Bayari, Business Head at ADIB Retail Segment. "More women are becoming prominent in business and are managing and investing their own money. Being supported by the world renowned MasterCard brand and the prominent Emirates Business Women Council shows the significance of this latest addition to ADIB's great products. The MOU means ADIB and the Council can work together, providing insight on women's banking needs which will help ADIB shape any future products."

"We are thrilled to be partnering with ADIB and Emirates Business Women Council to launch this exclusive card," said Eyad Al Kourdi, UAE Country Manager, MasterCard. "The number of businesswomen and female entrepreneurs in the UAE has been on the rise and this is playing a significant role in boosting the economy. The Dana MasterCard is today's savvy businesswoman's passport to a world of convenience and privileges. It unlocks a world of opportunity for women and provides priceless experiences in travel, wellness, and much more. At MasterCard, we are committed on providing tailored solutions that meet the ever-changing needs of our customers and we are confident that collaborations like these will enable us to further strengthen our ever-growing payment solutions portfolio."

The Dana MasterCard is available to female customers of ADIB as part of Dana, the bank's package of products, services and lifestyle benefits. ADIB Dana's  customers benefit from uniquely-designed women-only areas and branches, and female relationship managers to provide tailored advice.

In addition the card comes with a 0.8 percent cash return for local spend; so for every AED 1,000 spent, an extra AED8 is credited back to the card. The Dana MasterCard is part of ADIB's award-winning range of covered cards. ADIB recently won a Freddie award for its Etihad Guest Card which rewards frequent   flyers with Etihad Guest points.

ADIB is one of the largest retail banks in the UAE and its customers benefit from a network of 80 branches, as well as online, mobile and phone banking, providing them access to their accounts 24 hours a day. ADIB was named best bank for customer service in the UAE by Ethos Consultancy for the third year running.

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