L'Oréal announces the strengthening of its collaboration with Accenture, NVIDIA, and Microsoft to accelerate the development of Noli, its AI-powered multi-brand beauty marketplace.

Noli aims to simplify the consumer shopping experience by offering personalized recommendations based on AI diagnostics that integrate more than one million pieces of skin data and the analysis of thousands of formulations.

With L'Oréal's beauty expertise and Beauty Knowledge Graph, Noli aims to become the industry's "AI Beauty Trust Agent."

Already available in the UK, Noli is working with more than 21 brands, including La Roche-Posay, Kiehl's, and Lancôme, and plans to expand into new segments and markets.

According to L'Oréal, this initiative demonstrates its commitment to making Beauty Tech a major driver of transparency and personalization.


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