ADAMA Ltd. is introducing a novel proprietary formulation technology that delivers improved penetration efficiency and excellent systemic movement in plants, resulting in higher efficacy in ADAMA's prothioconazole-based products. ADAMA's novel fungicide formulation based on the Company's own Asorbital™ Formulation Technology combines its unique mix of solvents and surfactants, creating a new and extraordinary carrier technology that increases efficacy to improve crop yield while reducing environmental impact. The new formulation with the built-in adjuvant moves the fungicide beyond the generic active ingredient by increasing its penetration efficiency and providing excellent systemic movement through the plant to speed up delivery from the point of contact on the leaf to the site of action within the fungal cell.