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Market Closed -
Other stock markets
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5-day change | 1st Jan Change | ||
| 154.95 EUR | +0.91% |
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+1.37% | -8.34% |
| Feb. 11 | SPS Commerce, Inc. Announces A Board and Committee Changes | CI |
| Feb. 02 | Adidas announces share buyback starting February 2, 2026 | RE |
Business description: adidas AG

- shoes (59%);
- clothing (34.7%);
- sports equipment (6.3%): golf equipment (golf clubs, balls, gloves, metal clubs, etc.; No. 1 worldwide; TaylorMade and Maxfli), bags, balls, etc.
At the end of 2024, the products are marketed through a network of 1,933 stores worldwide.
Net sales are distributed geographically as follows: Europe (32%), North America (21.7%), China (14.7%), Latin America (11.7%), Japan and South Korea (5.9%) and other (14%).
Number of employees: 54,040
Sales by Activity: adidas AG
| Fiscal Period: December | 2020 (EUR) | 2021 (EUR) | 2022 (EUR) | 2023 (EUR) | 2024 (EUR) |
|---|---|---|---|---|---|
Europe | 5.32B | - | - | - | 7.55B |
North America | 4.76B | 5.1B | 6.4B | 5.22B | 5.13B |
Greater China | - | 4.6B | 3.18B | 3.19B | 3.46B |
Emerging Markets | 998M | - | - | - | 3.31B |
Latin America | 1.16B | 1.45B | 2.11B | 2.29B | 2.77B |
Japan/south Korea | - | - | - | - | 1.34B |
Other Business Segments | 476M | 145M | 150M | 155M | 104M |
Europe, Middle East, Africa | - | 7.76B | 8.55B | 8.24B | - |
Asia Pacific | 6.55B | 2.18B | 2.24B | 2.25B | - |
Russia/CIS | 584M | - | - | - | - |
HQ / Consolidation | - | - | -117M | 83M | 21M |
Geographical breakdown of sales: adidas AG
| Fiscal Period: December | 2020 (EUR) | 2021 (EUR) | 2022 (EUR) | 2023 (EUR) | 2024 (EUR) |
|---|---|---|---|---|---|
Europe | 5.49B | - | - | - | 7.59B |
North America | 4.92B | 5.11B | 6.4B | 5.22B | 5.13B |
Greater China | - | 4.6B | 3.2B | 3.21B | 3.48B |
Emerging Markets | 1B | - | - | - | 3.31B |
Latin America | 1.16B | 1.45B | 2.11B | 2.29B | 2.76B |
Japan/south Korea | - | - | - | - | 1.41B |
EMEA | - | 7.89B | 8.57B | 8.45B | - |
Asia-Pacific | 6.69B | 2.19B | 2.24B | 2.25B | - |
Russia/CIS | 584M | - | - | - | - |
Executive Committee: adidas AG
| Manager | Title | Age | Since |
|---|---|---|---|
Bjørn Gulden
CEO | Chief Executive Officer | 61 | 2022-12-31 |
Harm Ohlmeyer
CEO | Chief Executive Officer | 58 | 2022-11-10 |
Bastian Knobloch
PRN | Corporate Officer/Principal | 43 | 2012-12-31 |
Günter Weigl
PRN | Corporate Officer/Principal | 60 | 1991-12-31 |
| Investor Relations Contact | - | - |
Composition of the Board of Directors: adidas AG
| Director | Title | Age | Since |
|---|---|---|---|
Günter Weigl
BRD | Director/Board Member | 60 | 2019-05-08 |
Ian Gallienne
BRD | Director/Board Member | 55 | 2016-06-14 |
| Director/Board Member | 65 | 2016-06-14 | |
| Chairman | 60 | 2020-08-10 | |
Bodo Knut Uebber
BRD | Director/Board Member | 66 | 2019-05-08 |
Jing Ulrich
BRD | Director/Board Member | 58 | 2019-05-08 |
Christian Klein
BRD | Director/Board Member | 45 | 2020-08-10 |
| Director/Board Member | 63 | 2021-05-11 | |
Bastian Knobloch
BRD | Director/Board Member | 43 | 2021-12-31 |
Birgit Biermann
BRD | Director/Board Member | 52 | 2022-08-31 |
Holdings: adidas AG
| Name | Equities | % | Valuation |
|---|---|---|---|
ADIDAS AG 0.81% | 1,450,916 | 0.81% | 257 M $ |
SPINNOVA OYJ 0.75% | 394,218 | 0.75% | 234 489 $ |
Company details: adidas AG

Group companies: adidas AG
| Name | Category and Sector |
|---|---|
Adidas Argentina SA
Adidas Argentina SA Specialty StoresRetail Trade Operates sporting and accessories stores |
Specialty Stores
|
Adidas de México SA de CV
Adidas de México SA de CV Apparel/Footwear RetailRetail Trade Retails men's and women's apparels, footwear and accessories through online platform |
Apparel/Footwear Retail
|
Adidas de México SA de CV
Adidas de México SA de CV Apparel/Footwear RetailRetail Trade Retails men's and women's apparels, footwear and accessories through online platform |
Apparel/Footwear Retail
|
adidas (South Africa) (Pty) Ltd.
adidas (South Africa) (Pty) Ltd. Wholesales footwear and sports related products | |
adidas (South Africa) (Pty) Ltd.
adidas (South Africa) (Pty) Ltd. Wholesales footwear and sports related products |
Sports & Outdoor Footwear
| Change | 5d. change | 1-year change | 3-years change | Capi.($) | ||
|---|---|---|---|---|---|---|
| +0.91% | +1.37% | -41.11% | +10.69% | 32.83B | ||
| +3.32% | -1.24% | -13.77% | -49.56% | 93.46B | ||
| +8.49% | +17.32% | +31.18% | +472.77% | 20.38B | ||
| +2.30% | +4.19% | -13.52% | +108.61% | 15.1B | ||
| -0.22% | -0.75% | -24.03% | -46.44% | 2.9B | ||
| +1.72% | +2.50% | +0.38% | -43.60% | 1.84B | ||
| +0.90% | +0.72% | +45.48% | +55.52% | 1.49B | ||
| -1.54% | +2.99% | +5.85% | +60.14% | 1.07B | ||
| -1.70% | -1.39% | -31.56% | -27.81% | 591M | ||
| -3.09% | -1.48% | -52.41% | -45.05% | 224M | ||
| Average | +1.11% | +2.20% | -9.35% | +49.53% | 16.99B | |
| Weighted average by Cap. | +3.23% | +2.04% | -13.13% | +40.61% |
Sector

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