Advanced Info Service Public : AIS 5G continues to grow V-AVENUE.CO, the world's first Virtual Mall Joined by Samsonite and American Tourister to offer travel gear in the virtual world Welcoming the tourist season at the year-end with big privileges, only at V-AVENUE.CO

19 November 2021: V-AVENUE.CO is a new kind of shopping platform and the world's first virtual shopping mall powered by AIS 5G, Thailand's leading Digital Life Service Provider. It has brought leading partners into its shopping space from retail to restaurants, and even small shops selling food, fashion, furniture, and distinctive lifestyle products. The latest phase of partners is the first occasion for leading international luggage and travel brands Samsonite and American Tourister to join in. These two global legends of travel bags and cases are ready to impress travellers in the virtual world seeking their products with Virtual Shopping. They are also giving an On Top discount of 10% on V-AVENUE.CO to welcome the reopening of tourism at the end of the year, discounting premium suitcases and travel accessories to make every journey smoother.

Pratthana Leelapanang, Chief Consumer Business Officer at AIS said, "The success of V-AVENUE.CO with a range of leading partners over the last year has showcased the power of our AIS 5G network to benefit all kinds of different sectors, which is in line with our goal to become Thailand's Digital Life Service Provider. In particular, we have levelled up the business sector with the potential to offer its products to customers with a new experience in the digital world.

"This occasion is another proof that this new kind of shopping platform, our virtual shopping mall V-AVENUE.CO, can be another string to the bow for different businesses seeking channels to access their customers with digital technology. Not only are retailers able to provide service. V AVENUE's space as a Digital Landlord is infinite, and available to every brand who sees the opportunity to present their products or services. Working with Samsonite Thailand to open these two new blocks - Samsonite and American Tourister - is catering to the segment of travelers who can now shop in the virtual world from any location and at any time. It is also making sales space in our virtual mall even more diverse from the perspective of modern Thai lifestyles."

Sitthipong Chusri, Brand Head Samsonite Thailand added, "Samsonite is delighted to partner with AIS in the V-AVENUE.CO project, delivering a shopping experience in the virtual world in the form of interactive Virtual Stores, which take online shopping to another level. Our premium suitcases and backpacks are suitable for every travel function and modern lifestyle. We are offering both Samsonite and American Tourister brands for customers to experience shopping in the world of the future."

Travelers can browse the products of both brands, with Samsonite available from today at https://v-avenue.co/TH/SAMSONITE/ and American Tourister at https://v-avenue.co/TH/AMERICAN_TOURISTER/ . The full product ranges include over 200 lines of travel bags, business backpacks, business briefcases and travel accessories. AIS customers will receive an On Top discount of up to 10% from today until 28 February 2022, only at V-AVENUE.CO.