Afterpay unveiled its first Genderfree shop, a shopping experience that goes beyond gender and encourages consumers to take control of their own self expression. The Genderfree shop is part of Afterpay's larger effort to extend inclusivity beyond pride, reflecting its ongoing commitment to self expression, diversity and inclusion. Opening this month, Levi's will curate The Genderfree shop with the latest summer styles along with additional participating brands including Birkenstock, Jeffrey Campbell, Smith + Cut, Milk Makeup, among others. The shopping experience will present consumers with a new way to shop by breaking down the product grid layout. Instead, influencer content, brand products, styled images and educational text will drive the curation of inspiration - encouraging consumers to select styles based on their self expression, and break the gender binary mold.