Alsea SAB de CV : EARNINGS RELEASE & CONFERENCE CALL 2Q

TO: Analyst and Investors

ALSEA S.A.B. DE C.V. SECOND QUARTER 2014 EARNINGS RELEASE AND CONFERENCE CALL

DATE: July 3, 2014

PRESS RELEASE

On Monday July 21, 2014, after the close of the Mexican Market ALSEA, S.A.B. de C.V. will issue a press release announcing its second quarter 2014 results.

CONFERENCE CALL

To give you an opportunity to discuss the Company's results with the management, there will be a conference call on Tuesday July 22, 2014, at 13:00pm (CST) and it will be held in English, with time for Q&A.

To participate live*, the dial-in information is:

US Toll Free: 800 510.9691

International Toll Free: [phone]

Passcode: 26830822

*Please call 10 minutes before the time of the Conference.

The conference call replay will be available from July 22nd to 29th 2014, the dial-in information is:

US Toll Free: 888 286.8010

International Toll Free: [phone]

Passcode: 47774380

After the replay period, the conference call file will be uploaded in our website www.alsea.com.mxin the

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About Alsea

Alsea is the largest restaurant operator in Latin America of global leading brands in the quick service, coffee shop and casual dining segments. It has a diversified portfolio, with brands such as Domino's Pizza, Starbucks, Burger King, Chili's Grill & Bar, California Pizza Kitchen, P.F. Chang's, Pei -W ei, Italianni's and The Cheesecake Factory. At the close of March 2014, the company operated 1,881 units in Mexico, Argentina, Chile and Colombia. Alsea's business model includes support for its brands through a Shared Services Center that provides all of the Administrati ve and Development Processes, as well as the Supply Chain. The Company has more than 34,000 employees in four countries.
For more information visit: www.alsea.com.mx

Its shares are traded on the Mexican Stock Exchange under the ticker symbol ALSEA* Diego Gaxiola Cuevas Chief Financial Officer Telephone: [phone] [e-mail]