Alsea SAB de CV : ´S EARNINGS RELEASE & CONFERENCE CALL 1Q

TO: Analyst and Investors

ALSEA S.A.B. DE C.V. FIRST QUARTER 2014 EARNINGS RELEASE AND CONFERENCE CALL

DATE: April 8th, 2014

PRESS RELEASE On Tuesday April 29th, 2014, after the close of the Mexican Market ALSEA, S.A.B. de C.V. will issue a press release announcing the first quarter 2014 results. CONFERENCE CALL To give you an opportunity to discuss the Company's results with the management, there will be a conference call on Wednesday April 30th 2014, at 12:00pm (CST) and it will be held in English, with time for Q&A.

To participate live*, the dial-in information is:

US Toll Free: 866 713.8563

International Toll Free: [phone]

Passcode: 64514739#

*Please call 10 minutes before the time of the Conference.

For replay from April 30th to May 7th 2014, the dial-in information is:

US Toll Free: 888 286.8010

International Toll Free: [phone]

Passcode: 20803956#

After the replay period, the conference call file will be uploaded in our website www.alsea.com.mxin the "investor relations" menu.

About Alsea

Alsea is a leading restaurant operator in Latin America of global known brands within the Quick Service Restaurant, Coffee
Shop, and Casual Dining segments. It has a diversified portfolio with brands such as Domino's Pizza, Starbucks, Burger King,
Chili's, California Pizza Kitchen, PF Chang's, Pei-W ei, Italianni´s and The Cheesecake Factory. The company operated 1,431 units in Mexico, Argentina, Chile, and Colombia. Its business model includes support for its brands through a Shared Ser vice Center, which provides all of the Administrative and Development Processes, as well as its Supply Chain. It has more than
27,800 employees in four countries.
For more information visit: www.alsea.com.mx

The Company's shares are traded on the Mexican Stock Exchange under the ticker ALSEA* Diego Gaxiola Cuevas Chief Financial Officer Phone: [phone] [e-mail]