Item 7.01. Regulation FD Disclosure.

On October 19, 2022, Altria Group, Inc. ("Altria") issued a press release, a copy of which is attached as Exhibit 99.1 and incorporated by reference in this Current Report on Form 8-K, announcing that a subsidiary of Altria had entered into an agreement with a subsidiary of Philip Morris International Inc. ("PMI") under which Altria will assign exclusive U.S. commercialization rights to the IQOS Tobacco Heating System® ("IQOS System") effective April 30, 2024 in exchange for certain consideration.

In accordance with General Instruction B.2 of Form 8-K, the information in this Item 7.01, including Exhibit 99.1, shall not be deemed "filed" for the purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section. The information in this Item 7.01 shall not be incorporated by reference into any filing or other document pursuant to the Securities Act of 1933, as amended, except as shall be expressly set forth by specific reference in such filing or document.

Item 8.01. Other Events.

On October 19, 2022 (the "Effective Date"), Altria Client Services LLC ("ALCS"), a subsidiary of Altria, and Altria (solely with respect to certain provisions thereunder), entered into a purchase agreement (the "Purchase Agreement) with Triaga Inc. ("Triaga"), a subsidiary of PMI, and PMI (solely with respect to certain provisions thereunder) to, among other things, transition and ultimately conclude the relationship between Altria and PMI with respect to the IQOS System in the U.S. Under the terms of the Purchase Agreement, (i) ALCS received a payment from Triaga of $1.0 billion upon entry into the Purchase Agreement, (ii) Triaga is obligated to make an additional payment of $1.7 billion (plus interest thereon from the Effective Date at a per annum rate equal to 6%) to ALCS by July 15, 2023, for a total cash payment of approximately $2.7 billion, and (iii) ALCS agreed to assign to Triaga exclusive U.S. commercialization rights to the IQOS System effective April 30, 2024.

The foregoing description of the Purchase Agreement does not purport to be complete and is qualified in its entirety by reference to the text of the Purchase Agreement, which is attached as Exhibit 99.2 and incorporated by reference in this Current Report on Form 8-K.

This Current Report on Form 8-K contains certain forward-looking statements with respect to the Purchase Agreement with PMI, which are subject to various risks and uncertainties. Such forward looking statements relate to, among other things, Altria's receipt of future cash payments. Factors that may cause actual results to differ include risks relating to Altria's ability to realize the expected benefits of the transaction in the expected manner or timeframe, if at all, and the outcome of any legal proceedings or investigations that may be instituted against the parties or others related to the transaction. Other risk factors are detailed from time to time in Altria's quarterly reports on Form 10-Q and most recent Annual Report on Form 10-K filed with the Securities and Exchange Commission. These forward-looking statements speak only as of the date of this Current Report on Form 8-K. Altria assumes no obligation to provide any revisions to, or update, any projections and forward-looking statements contained in this Current Report on Form 8-K.

(d) Exhibits

Item 9.01. Financial Statements and Exhibits.





99.1      Altria Group, Inc. Press Release, dated October 19, 2022 (furnished
        under Item 7.01)

99.2      Purchase Agreement, dated October 19, 2022, by and among Triaga Inc.,
        Altria Client Services LLC, and solely for the purposes of Article 4
        thereof, Philip Morris International Inc. and Altria Group, Inc.*

104     The cover page from this Current Report on Form 8-K, formatted in Inline
        XBRL (included as Exhibit 101)


* Certain portions of this exhibit have been omitted.


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